Merchandise manufacturer ANICRAFT has announced a new line of spring-themed goods that sees the virtual singer Hatsune Miku and the popular Sanrio mascot Cinnamoroll join forces once again.
McDonald's Japan has announced a new collaboration between its McCafé brand and popular Sanrio characters Hello Kitty and Pompompurin.
Moroccan Beauty has announced a new collaboration with Sanrio featuring the popular characters Cinnamoroll and My Melody.
Japanese fashion brand GRL has announced an exciting new collaboration featuring Sanrio's most recognizable mascot.
Japanese custard apple pie specialty store RINGO has announced a brand-new collaboration with Sanrio's iconic character Hello Kitty.
TREASURE and the Sanrio unit HAPIDANBUI launched a collaborative cafe titled TREASURE×HAPIDANBUI CAFE in Tokyo and Osaka starting February 12, 2026.
Sanrio Puroland will host a special exhibition titled Pompom Sugiru-yo Ten from April 10 to December 31, 2026, to celebrate the 30th anniversary of the popular character Pompompurin.
The Sanrio character Pompompurin will celebrate his 30th anniversary with a special collaboration at three BOX cafe and space locations starting March 19, 2026.
Popular Japanese fashion brand DearMyLove has teamed up with Sanrio to release a new fashion collection inspired by the mischievous mascot Kuromi.
A special pop-up shop celebrating the popular Sanrio character Cinnamoroll is set to open at Lumine Machida to mark the character's birthday party.