Sanrio Reveals Adorable New Party Game for Switch and Switch 2
Sanrio has announced an exciting new multiplayer game for Nintendo Switch and Switch 2, which will be the first title released under a newly established self publishing brand.
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Hello Kitty Creator Sanrio Launches Its Own Game Publishing Label
Japanese entertainment company Sanrio has officially announced a massive expansion into the self-published video game market.
Sanrio Announces Colorful “Monster Costume” Merch Collection
Sanrio has announced an adorable new lineup of colorful merchandise featuring some of its most popular mascots.
Sanrio and Seiko Team Up for Pompompurin 30th Anniversary Watch
Sanrio has teamed up with watch manufacturer Seiko to celebrate a major milestone for its beloved golden retriever mascot, Pompompurin.
Sanrio Reveals 2026 Character Ranking Initial Results
Sanrio has announced the preliminary standings for the"2026 Sanrio Character Ranking" popularity poll.
Sanrio Characters Arrive in Cats & Soup for Spring Crossover Event
South Korean developer Neowiz has launched an adorably cozy crossover event for its relaxing mobile game, Cats & Soup.
McDonald’s Launches New Sanrio Happy Meal Collab With Exclusive Toys
McDonald's Japan has announced a brand-new Happy Meal collaboration with Sanrio and Tomica.
Sanrio Launches New Decora Fashion Inspired Merch Collection
Sanrio has announced the start of pre-orders for a brand-new merchandise collection based on a popular Japanese fashion style.
Sanrio and mofusand Reveal Adorable New Collab Collection
Sanrio is once again teaming up with Japanese illustrator Juno to release a collaboration between the popular cat series “mofusand” and their iconic characters.
Hatsune Miku’s Cinnamoroll Collab Returns With Cherry Blossom Themed Merch Collection
Merchandise manufacturer ANICRAFT has announced a new line of spring-themed goods that sees the virtual singer Hatsune Miku and the popular Sanrio mascot Cinnamoroll join forces once again.