My Hero Academia 10th Anniversary Merchandise Fair 2026
Last Updated on March 16, 2026

A pop-up shop celebrating the 10th anniversary of the popular anime series My Hero Academia is set to open at Animate stores across Japan.
The series, based on the manga by Kohei Horikoshi, has achieved a massive milestone of over 100 million copies in circulation worldwide.

The upcoming event, titled My Hero Academia 10th Anniversary Start Dash Fair, will run from April 3 until April 26.
Fans can expect a wide range of original merchandise featuring newly drawn illustrations of iconic characters like Izuku Midoriya, Katsuki Bakugo, Ochaco Uraraka, Tenya Iida, Shoto Todoroki, and All Might in formal suits and dresses.

Special anniversary cards will be distributed as purchase bonuses during the campaign period.
Customers will receive one of six different card designs for every 1,100 yen spent on character goods, including items from the spin-off series Vigilantes: My Hero Academia Illegals.

Purchasers of books, audio, or visual products will also qualify for a card with each item bought, provided the reservation deposit is at least 1,100 yen.
Additionally, patrons of the Gratte cafe or those purchasing paid benefits will earn a card for each qualifying transaction.
The fair will be held at all Animate locations nationwide as well as through their official online store.
Event Details
| calendar_month DATE | Apr 03 2026 - Apr 26 2026 |
|---|---|
| schedule TIME | ALL DAY |
| payments Cost | FREE |
| info Website | Official Website |
| location_on Location | Animate Stores |
|---|---|
| map Area | Nationwide |
| category CATEGORY | Anime/Manga Pop Up Shop |
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