Hatsune Miku’s Official Persona 5 Collab Returns with Huge New Merch Collection
Image by James RichardsonHatsune Miku’s official Persona 5 collaboration is set to return once again, with SEGA revealing a huge new wave of merchandise that fans will soon be able to get their hands on.
The new collection expands on the “Project SEKAI: Colorful Stage! feat. Hatsune Miku x Persona 5 Royal” crossover with merchandise featuring Hatsune Miku, Kagamine Rin, Kagamine Len, Megurine Luka, MEIKO and KAITO dressed in outfits inspired by the hit JRPG.

Project SEKAI held a limited-time Persona 5 Royal crossover in August 2025 that introduced collaboration costumes, themed content and a Virtual Singer version of “Life Will Change” performed by Miku, Rin and Len.

Miku later appeared in another Persona crossover for the first anniversary of Persona 5: The Phantom X, which featured a design by longtime Persona character designer Shigenori Soejima alongside a special collaboration performance of “Ghost Rule”.

The newly revealed merchandise returns to the Project SEKAI collaboration artwork, dressing the six Virtual Singers in outfits that draw heavily from Persona 5 Royal’s Phantom Thief aesthetic.

Red and black graphics associated with Persona 5 also feature throughout the collection, including “WANTED” poster-style artwork that combines each Virtual Singer with their name and the familiar phrase “Life Will Change”.
The Acrylic Keychain collection features all six Virtual Singers using their individual designs, with each randomly packed keychain priced at ¥990 (approximately $7 USD / £5 GBP).

A complete box containing all six designs is also available for ¥5,940 (approximately $39 USD / £29 GBP), guaranteeing the full set rather than leaving each character to chance.
The same six characters appear across a series of Graphic T-Shirts priced at ¥4,400 each (approximately $29 USD / £21 GBP), with Hatsune Miku, Kagamine Rin, Kagamine Len, Megurine Luka, MEIKO and KAITO each receiving an individual design.






Another six-piece series comes in the form of Glitter Acrylic Blocks priced at ¥2,970 each (approximately $20 USD / £14 GBP), with the individual Virtual Singer artwork presented against sparkling red backgrounds.






Hatsune Miku is also the focus of two other collectibles using the familiar Fuwapuchi style designed by illustrator March 8, beginning with an L-size plush priced at ¥6,600 (approximately $43 USD / £32 GBP).

The oversized plush recreates Miku in her black Persona-inspired collaboration outfit, complete with red gloves and a black mask while adapting her appearance into the rounded Fuwapuchi style.
A separate Hatsune Miku Fuwapuchi Deformed Figure is priced at ¥3,080 (approximately $20 USD / £15 GBP), translating the same design into a small chibi-style figure.

Pre-orders for the Acrylic Keychains and Hatsune Miku Fuwapuchi Deformed Figure are now open through the official SEGA Fave Store, with the keychains scheduled for release around February 2027 and the figure expected around May 2027.
Pre-orders for the Graphic T-Shirts and L-size Hatsune Miku Fuwapuchi Plush will open through the SEGA Fave Store on October 8, with both scheduled for release around March 2027.
The Glitter Acrylic Blocks will follow with pre-orders opening through the SEGA Fave Store on October 28, ahead of their planned release around April 2027.
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