Sanrio Characters Arrive in Cats & Soup for Spring Crossover Event

South Korean developer Neowiz has launched an adorably cozy crossover event for its relaxing mobile game, Cats & Soup.

South Korean developer Neowiz has launched an adorably cozy crossover event for its relaxing mobile game, Cats & Soup.

McDonald's Japan has announced a brand-new Happy Meal collaboration with Sanrio and Tomica.

Sanrio has announced the start of pre-orders for a brand-new merchandise collection based on a popular Japanese fashion style.

Sanrio is once again teaming up with Japanese illustrator Juno to release a collaboration between the popular cat series “mofusand” and their iconic characters.

Merchandise manufacturer ANICRAFT has announced a new line of spring-themed goods that sees the virtual singer Hatsune Miku and the popular Sanrio mascot Cinnamoroll join forces once again.

McDonald's Japan has announced a new collaboration between its McCafé brand and popular Sanrio characters Hello Kitty and Pompompurin.

Moroccan Beauty has announced a new collaboration with Sanrio featuring the popular characters Cinnamoroll and My Melody.

Japanese fashion brand GRL has announced an exciting new collaboration featuring Sanrio's most recognizable mascot.