Sanrio’s Harmonyland theme park announces Christmas event schedule for 2025
Sanrio's character theme park, Harmonyland, has unveiled its special Christmas event for 2025, "HARMONYLAND CHRISTMAS."
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Kuromi opens the door to a magical universe for new gothic inspired merch line
A new line of original merchandise has been released to celebrate the twentieth anniversary of the popular Sanrio character, Kuromi.
Sanrio characters get a “punk lolita” makeover for new line of exclusive kigurumi
A new line of exclusive merchandise has been released at the Japanese discount retail chain Don Quijote which gives a "punk" makeover to a number of popular Sanrio Characters.
New gothic birthday party themed Kuromi prize lottery announced by Sanrio
A new "Atari Kuji," or "Winning Lottery," has been announced, which will be the second in a series of special releases celebrating the 20th anniversary of the popular Sanrio character, Kuromi.
Orders open for new LE SSERAFIM x My Melody & Kuromi collab merch
The popular K-Pop girl group LE SSERAFIM have teamed up with the Sanrio characters My Melody and Kuromi to release a new range of official collaboration merchandise.
Sanrio launches new baseball inspired apparel collection with streetwear brand HOMEGAME
A new T-shirt collection has been announced in a collaboration between the streetwear and sports apparel brand HOMEGAME and the popular Sanrio Characters.
Pre-orders open for elegant new Hello Kitty x Angel Heart collaboration watch
The second wave of a collaboration between the Japanese watch brand Angel Heart and the globally popular Sanrio character Hello Kitty has been announced.
Sanrio to team up with Philadelphia and Kraft for cheesy new collab
A new collaboration has been announced between Sanrio and two hugely popular cheese brands.