Sanrio Unveils Adorable New Hello Kitty Matcha Sweets Collection

Sanrio is giving Hello Kitty a delicious makeover this summer with a brand-new “Matcha Sweets” collection inspired by traditional Japanese desserts and drinks.

Sanrio is giving Hello Kitty a delicious makeover this summer with a brand-new “Matcha Sweets” collection inspired by traditional Japanese desserts and drinks.

Tanita has unveiled a new collaboration with BLEACH: Thousand-Year Blood War, combining the anime's iconic Soul Reapers with a voice-guided body composition monitor and an extensive lineup of character-themed pedometers.

Sanrio is embracing the return of Heisei-era fashion with a brand-new "Gal Collection" that sees My Melody, Kuromi and Hello Kitty come together in a colorful merchandise lineup inspired by one of Japan's most iconic fashion trends.

Premium jewelry brand U-Treasure has unveiled a new collection of Pokémon necklaces celebrating the franchise's 30th anniversary, with pre-orders now open for five fan-favorite character-inspired designs.

Ghost in the Shell is receiving an eye-catching new collector's watch, with GARRACK revealing a premium Japanese-made mechanical timepiece inspired by the series' iconic Fuchikoma thinking tank.

The Hobonichi MOTHER Project has revealed a brand-new collaboration with Casio's G-SHOCK, celebrating the 20th anniversary of MOTHER 3 with a special edition watch inspired by one of the game's most memorable scenes.

The official "Hokusai x Hatsune Miku" collaboration is returning for a third time, introducing an all-new collection of merchandise that expands beyond Hatsune Miku to feature the wider Piapro Characters lineup for the very first time.

Evangelion's official industrial style fashion brand "A.T.FIELD EVANGELION WORK" has once again partnered with cooling apparel specialist COVELL, creating a new collection of short-sleeve air-conditioned work jackets featuring styling inspired by the iconic anime.