Sanrio’s most popular characters to feature on adorable new soft drink range
The fourth wave of a popular collaboration between the carbonated drink "Poppin' Cider" and Sanrio has been released.
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Mezzo Piano x Hello Kitty pop up shop now open in Tokyo
A new pop up shop for Mezzo Piano×Hello Kitty will open this August, with a range of exclusive merchandise available to purchase.
Sanrio to release a new range of balletcore inspired figures
Takara Tomy Arts has announced the upcoming release of a new Sanrio capsule toy collection.
Sanrio to launch limited-edition skincare range with one of Japan’s top cosmetics brands
Sanrio has teamed up with one of Japan’s top facial care products to release a range of products in limited-edition packaging.
Hatsune Miku’s collaboration with Sanrio’s Cinnamoroll gets adorable new sailor-themed merch
A new wave of prize items from the manufacturer Sega has been released, continuing the popular collaboration between the virtual singer Hatsune Miku and the Sanrio character Cinnamoroll.
Sanrio releases new Hapidanbui merch to celebrate Pekkle’s 35th anniversary
Sanrio fans have a new reason to celebrate as the company has announced a special merchandise line in honor of the anniversary of one of Ahiru no Pekkle.
Sanrio’s Harmonyland theme park announces “Magical Masquerade” Halloween event
Sanrio’s Harmonyland theme park has announced the full details of its special autumn event, "Harmony Halloween Magical Masquerade."
Sanrio launches the cutest new ice cream themed summer merchandise range
Munyugurumi Patio, a brand celebrated for its irresistibly soft and squeezable plush toys, has announced its latest collaboration with Sanrio.