Sanrio Teams Up With Japan’s Sumo Association For New Merchandise Line
The Japan Sumo Association has officially announced a new collaborative merchandise line featuring the popular Sanrio Characters.
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Sanrio reveals new Uma Musume: Cinderalla Gray collab merch collection
Sanrio has officially launched a new merchandise collection featuring a collaboration between Uma Musume: Cinderella Gray and some of their most popular characters.
Sanrio unveils cozy “Winter Cafe” themed Cinnamoroll lottery
Sanrio has officially launched a heartwarming new entry in their popular "Atari Kuji" series, focusing on the fan-favorite puppy, Cinnamoroll.
SEGA to open adorable new SONIC & FRIENDS collab cafe with themed menu and exclusive merch
Sega has announced the opening of a limited-time collaboration cafe based on the popular short animation series SONIC & FRIENDS.
Sanrio announces plans to open a large scale resort in Japan
Sanrio has officially announced a comprehensive plan to transform their existing Harmonyland theme park in Japan’s Oita Prefecture into a major entertainment resort.
Sanrio opens orders for adorable new Cinnamoroll gaming chair
Sanrio has announced a new collaboration with the game peripheral manufacturer Allone to release a fully-featured gaming chair based on the popular character Cinnamoroll.
Sanrio and Chiikawa announce new supermarket-themed merch collab
Sales are set to begin for a new collaboration between the popular character franchise Chiikawa and Sanrio.
Sanrio’s 2026 lucky bags include an exclusive Zodiac-themed plush
Pre-orders are set to open for the highly anticipated 2026 edition of Sanrio's annual Lucky Bag.