Gundam’s hololive Collab Reveals First Official Apparel Collection Starring 6 Fan-Favorite Talents
Gundam’s official hololive Production collaboration has revealed its first apparel collection, starring six popular talents across designs that use emblems inspired by the Gundam series and mobile suits they have each been paired with.
The first wave of STRICT-G merchandise features Shirakami Fubuki, Sakura Miko, Hoshimachi Suisei, Houshou Marine, Hakui Koyori and Rindo Chihaya across embroidered T-shirts, rubber coasters and a collectible pin set.
STRICT-G is Bandai’s official Gundam fashion label, producing clothing and accessories inspired by the franchise alongside collaborations with outside brands such as Japanese outdoor specialist NANGA and military apparel brand ALPHA INDUSTRIES.
Each of the six hololive collaboration emblems combines the name and individual motifs of its hololive talent with colors and visual elements drawn from their respective Gundam and series pairing.
Those pairings see Shirakami Fubuki matched with Gundam Exia from Mobile Suit Gundam 00, Sakura Miko with the Nu Gundam and Hoshimachi Suisei with Sazabi from Char’s Counterattack, Houshou Marine with Crossbone Gundam X1, Hakui Koyori with Freedom Gundam from Gundam SEED and Rindo Chihaya with the Banshee Norn from Gundam Unicorn.
The character-specific colors give each emblem its own identity while keeping the designs restrained enough to suit the fashion-focused presentation typically used across STRICT-G releases.
Let’s take a closer look at everything included in the first collection!
- STRICT-G Gundam x hololive Production Embroidered T-Shirts – ¥4,730 each (approximately $30 / £23)
Six separate shirts are available, with each featuring one of the collaboration emblems embroidered over the left chest pocket rather than using a large character print across the front.
The designs are available in sizes M through XXL and cover all six participating hololive talents.
- STRICT-G Gundam x hololive Production Rubber Coasters – ¥1,320 each (approximately $8 / £6)
The same six emblems appear across individual rubber coasters measuring approximately 9.5 cm in diameter, using raised detailing and character-specific colors to give each design a more three-dimensional finish.
- STRICT-G Gundam x hololive Production Pin Set Vol. 1 [Emblem Ver.] – ¥5,940 (approximately $38 / £29)
The complete set includes metal pins for all six talents, presented together inside a dedicated display case.
The apparel collection expands a Gundam x hololive project that has already started moving its original talent and mobile suit pairings into a growing range of physical merchandise.
Sakura Miko’s pink Nu Gundam and Hoshimachi Suisei’s blue Sazabi have already become the collaboration’s first premium action figures through Bandai’s METAL ROBOT SPIRITS line, with both scheduled for release in 2027.
Bandai has also shown the first Real Grade Gunpla connected to the project, including Shirakami Fubuki’s Gundam Exia and Houshou Marine’s Crossbone Gundam X1 alongside a separate hololive Production version of the RX-78-2 Gundam.
Image by Charlotte DavisRindo Chihaya is set to receive another major release of her own, with MegaHouse recently confirming a Lucrea scale figure based on the pilot suit created for her Gundam Unicorn collaboration.
Pre-orders for the first STRICT-G Gundam x hololive Production collection are now open through Premium Bandai Japan until October 12, 2026, with shipping planned for November and sales through STRICT-G’s physical stores beginning on October 31.
Bandai is yet to confirm a release through Premium Bandai US, though all similar STRICT-G collections have eventually made their way stateside in the weeks following the initial Japanese release.
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