SEGA to open adorable new SONIC & FRIENDS collab cafe with themed menu and exclusive merch

Sega has announced the opening of a limited-time collaboration cafe based on the popular short animation series SONIC & FRIENDS.

Sega has announced the opening of a limited-time collaboration cafe based on the popular short animation series SONIC & FRIENDS.

Sanrio has officially announced a comprehensive plan to transform their existing Harmonyland theme park in Japan’s Oita Prefecture into a major entertainment resort.

Sanrio has announced a new collaboration with the game peripheral manufacturer Allone to release a fully-featured gaming chair based on the popular character Cinnamoroll.

Sales are set to begin for a new collaboration between the popular character franchise Chiikawa and Sanrio.

Pre-orders are set to open for the highly anticipated 2026 edition of Sanrio's annual Lucky Bag.

Sanrio has announced the grand opening of a major new retail and dining complex on Tokyo's famous Takeshita Street in Harajuku.

A new, customizable watch collection has been announced by the brand UNDONE, this time featuring one of Sanrio's most popular characters.

A new, festive collection of merchandise has been released by Sanrio to celebrate the holiday season.

Mos Burger has announced a new, multi-part collaboration with the popular Sanrio characters My Melody and Kuromi.

A new collaboration collection between the apparel retailer GU and Sanrio has been officially announced.