Pokémon x Hatsune Miku collab Project Voltage continues with the new track “Heart Pounding” by Surii

The official collaboration between Pokémon and Hatsune Miku, known as "Project Voltage," has unveiled its latest song and music video.

The official collaboration between Pokémon and Hatsune Miku, known as "Project Voltage," has unveiled its latest song and music video.

A new wave of bedroom accessories and bedding based on the sleep-tracking mobile app Pokémon Sleep has officially been revealed.

The Pokémon Company has revealed its new Christmas-themed merchandise line for 2025.

A new "Ichiban Kuji" prize lottery has been announced by The Pokémon Company, based on the theme of Pokémon enjoying the outdoors.

A new, expansive collection of apparel based on the globally popular Pokémon franchise is now on sale across a network of major Japanese retail outlets, including Don Quijote, Apita, and Piago.

A new and unique lunch box themed after the iconic Master Ball from the popular TV anime Pokémon has been released in Japan.

A new line of massive, life-sized plush toys has been announced by The Pokémon Company, featuring the three starter Pokémon from the upcoming game, Pokémon LEGENDS Z-A.

Japanese toy manufacturer Takara Tomy has officially launched a new, highly interactive virtual pet device, the “Pokémon Poke-nade Monster Ball,” which merges the globally popular Pokémon franchise with the nurturing gameplay style of classic digital pets like the Tamagotchi.

A new line of official, Pokémon-themed bicycles for kids has been released by the manufacturer ides.

A new range of stickers featuring the three starter Pokémon for the highly anticipated video game Pokémon LEGENDS Z-A is set to be released in Japan.