Love Live!’s AiScReam get their own official ice cream collab with exclusive merch
The special Love Live! voice actress unit AiScReam has announced a sweet new collaboration with the Sapporo-based gelato shop, Maruyama Gelato.
James Richardson
James Richardson is a writer and Japan enthusiast. After living and working in Tokyo for over a decade, he shares his insights on Japanese society, culture, and current events.
New Blue Lock x Wendy’s collab reveals themed menu and exclusive merch
A new collaboration has been announced between the fast-food chain Wendy's First Kitchen and the globally popular soccer anime series, Blue Lock.
The first-ever permanent mofusand store is set to open in Harajuku
The first-ever permanent retail store for the popular character brand "mofusand" is set to open in the heart of Harajuku, Tokyo.
New Sanrio-themed applicators are here to add a touch of cuteness to your makeup routine
A new line of makeup accessories featuring some of Sanrio’s most popular characters has been released.
Jujutsu Kaisen’s Sanrio collab continues with huge new online prize lottery
A new online lottery has been announced which features a major collaboration between the "Shibuya Incident" arc of the popular anime Jujutsu Kaisen and the beloved Sanrio Characters.
Life-sized plushies of the LEGENDS Z-A starters are coming to the official Pokémon Center stores
A new line of massive, life-sized plush toys has been announced by The Pokémon Company, featuring the three starter Pokémon from the upcoming game, Pokémon LEGENDS Z-A.
Maison de FLEUR’s latest Sanrio collab celebrates Kuromi’s birthday
Japanese fashion brand Maison de FLEUR has announced a new collaboration with the popular Sanrio character, Kuromi.
Sanrio’s Cinnamoroll gets his own line of limited edition haircare products
A new collaboration has been launched between the haircare brand CLAYGE and the popular Sanrio character, Cinnamoroll.
New “Tales of” exhibition celebrates 30 years of the iconic JRPG series
A new, major exhibition has been announced to celebrate the 30th anniversary of the long-running and beloved "Tales of" series of role-playing games.