Sanrio's sold out Chiikawa collab will go back on sale this July

Sanrio has revealed that there will be another order period for their sold-out Chiikawa collaboration.

The collaboration went on sale on the 13th of June, 2025, and immediately sold out both online and in physical retail stores.

Now, Sanrio have announced a new order period will begin in July, offering fans a second chance to try and order the adorable Chiikawa themed goods.

Chiikawa, the popular character known for its endearing adventures and charming expressions, has captured hearts across Japan and beyond through social media and merchandise.

Sanrio, the global powerhouse behind iconic characters like Hello Kitty and My Melody, consistently brings joy to millions worldwide.

This collaboration brings together two titans of cuteness in a truly unique and charming collection that fans of both franchises won’t want to miss.

The core concept of this collaboration is incredibly cute, with the paired characters “cosplaying” as each other by donning adorable “fluffy suits”.

This design allows for a fresh take on the popular characters, creating unique and heartwarming visuals.

The character pairings include:

Chiikawa wearing a Hello Kitty suit
Hachiware wearing a Cinnamoroll suit
Usagi wearing a Pompompurin suit
Momonga wearing a Kuromi suit
Kani wearing a My Melody suit

The “Chiikawa x Sanrio Characters” series includes a collection of 21 items, ranging from practical everyday goods to charming secret collectibles:

Plush Toys – 3,696 yen each
- 1. Chiikawa x Hello Kitty Plush Toy
- 2. Hachiware x Cinnamoroll Plush Toy
- 3. Usagi x Pompompurin Plush Toy
- 4. Momonga x Kuromi Plush Toy
- 5. Kani x My Melody Plush Toy

6. Pochettes (5 types) 2,794 yen each
- Pochettes featuring the cute “Chiikawa” characters wearing Sanrio character headgear. The shoulder strap can be removed and used as a pouch.

7. Mascot holder (5 types) – 2,497 yen each
- Mascot holders of “Chiikawa” wearing Sanrio character costumes.
  Attach them to your bag and take them with you when you go out!
8. Sticker set – 550 yen
- A set of cute large stickers that you can put in your smartphone case and small stickers that are easy to use.

9. Eco Bag – 1,496 yenA large eco bag that is convenient for shopping.
Fold it up and store it in the inner pocket for compact carrying♪
10. Tote Bag – 2,497 yen
A tote bag made of durable canvas fabric that is perfect for daily use.
It is large enough to fit A4 size documents!
11. Set of 2 Flat Pouches – 1,980 yen
A set of large and small pouches that are easy to use depending on the purpose. The zipper has a star charm.

12. Secret Flocked Mascot (10 types) – 990 yen
- Flocked mascot charms – the design of Chiikawa and Sanrio characters wearing fluffy costume suits is so cute!
  *This is a secret type. You cannot choose the contents.
- *The Secret Flocked Mascot Charms can be purchased as a complete set, which includes one of each type. Depending on the store and the number of items in stock, you may not be able to get a complete set.

13. Secret Hair Clips (10 types) – 946 yen
- Mascot-type hair clips featuring Chiikawa and friends turn into Sanrio characters, and Sanrio characters turn into Chiikawa and friends. They
  look so cute wearing each other’s headgear♡
- *This is a secret type. You cannot choose the contents.
- *The secret hair clips can be purchased as a complete set, which includes one of each type. Depending on the store and the number of items in stock, you may not be able to get the complete set.

The Sanrio x Chiikawa goods will re-open for orders from 12:00 JST on July 10th to 12:00 JST on July 18th, 2025, and will only be available at the main Sanrio Online Shop.

Sanrio has stated that the goods will be sold on a “made to order basis,” which hopefully means that there will be more stock available than in the initial order period.

It does however mean that delivery times of the items will likely be staggered, as orders should be fulfilled on a first come first served basis.

More information regarding the estimated delivery time of the products that are purchased through this next order period are expected to be announced by Sanrio in early July.

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