The Pokémon TCG has revealed another large wave of cards from its upcoming 30th anniversary expansion, with 15 new Illustration Rare and Special Illustration Rare designs split between bright daytime scenes and a much cooler collection set after dark.
Pokémon is teaming up with Korean food giant CJ CheilJedang for a new 30th anniversary collaboration that turns one of the country's most familiar holiday gifts into something considerably more collectible.
Pokémon Center has revealed a new Halloween collection based on the theme of Zoroark transforming a forest into a colorful world of sweets, illusions and costumed Pokémon.
The Pokémon Company has announced a new collaboration with the Japanese Olympic Committee that will see 59 Pokémon paired with real-world sports for an interactive exhibition opening in Tokyo later this month.
Japanese fashion retailer GU has announced another collaboration with Pokémon that will see a new outdoor-inspired clothing collection released this fall.
Pokémon's 30th anniversary celebrations are continuing with a new collection of metal charms featuring Legendary Pokémon from the Alola, Galar and Paldea regions.
One of Pokémon's most unique pieces of functional merchandise is officially returning, with Japanese character jewelry brand U-TREASURE announcing a re-release for their much sought-after Poké Ball shaped ring holder.
Ditto is taking over bath time in a new collaboration between Pokémon and Korean fragrance brand FORMENT, with the shape-shifting Pokémon inspiring two new scented body-care products.