Sanrio’s new plush bags are the cutest way to carry your essentials

Sanrio has announced the release of an adorable new line of plush bags featuring some of their most popular characters.
The “Sanrio Characters Plush Drawstring Bags,” created in collaboration with Morimoto Sangyo, are a range of delightful bags offering both cuteness and practicality, perfect for organizing small essentials.
Sanrio consistently brings its iconic characters to life through a wide array of merchandise, often partnering with various manufacturers to create unique and appealing products.
These collaborations help fans add a touch of cuteness to daily life, through goods such as the recently released My Melody and Kuromi duvet sets.

Morimoto Sangyo are known for creating cute and affordable character accessories, making the perfect accessories designed for everyday use.

This charming series features four popular characters: Cinnamoroll, My Melody, Kuromi, and Hello Kitty.
Each bag is crafted with a soft, plush material, designed to take on a rounded form when its opening is drawn closed.

The bags are thoughtfully designed with pellets in the base to ensure the bags can stand upright, making them convenient for display or on a vanity.
Their size and design make them highly recommended for storing cosmetics or other small items.

The inside of each bag features a charming gingham check pattern, with the color of the inner fabric differing depending on the character to form a contrast with the character’s overall design.
Let’s take a closer look at each of the four designs available!
- Cinnamoroll


- My Melody


- Kuromi


- Hello Kitty


These new plush drawstring bags are set to be a delightful addition for Sanrio collectors and anyone looking for a cute and functional way to organize their belongings.
The “Sanrio Characters Plush Drawstring Bags” were released on Monday, June 23rd, 2025, and are available for 2,420 yen each (tax included).
Fans can find them at the Morimoto Sangyo online shop and at retailers across Japan.
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