Sanrio and mofusand Reveal Adorable New Collab Collection
Sanrio is once again teaming up with Japanese illustrator Juno to release a collaboration between the popular cat series “mofusand” and their iconic characters.
The latest “mofusand x Sanrio Characters Collection” brings a pastel-colored amusement park theme to a wide variety of fluffy plushies and everyday accessories.
The mofusand brand is based on a series of illustrations of incredibly cute cats humorously dressed in various costumes or interacting with different objects.
These cute feline illustrations are also often incorporated into merchandise and lifestyle goods created by the brand.
Sanrio is a global merchandising powerhouse known for producing a number of hugely popular mascot characters.
The two properties have successfully teamed up twice in the past to create highly sought-after lifestyle goods.
This third crossover presents a dreamy theme where everyone visits an amusement park together, enveloped in soft pastel colors.
Hello Kitty, Cinnamoroll, Usahana, Marron Cream, Hangyodon, Pochacco, My Melody, Kuromi, and Pompompurin all feature throughout the adorable item designs.
Cinnamoroll is also currently taking part in another exciting collaboration with popular virtual singer Hatsune Miku, which has seen the launch of a cherry blossom-themed springtime goods collection.
Let’s take a look at the full range that will be available as part of the latest “mofusand x Sanrio Characters Collection”!
- Potefuwa Mascot (9 Types)
- Price: 2,200 yen (approx. $14.60 USD / £11.50 GBP)
- Cat Mascot in Odekake Bag (6 Types)
- Price: 2,750 yen (approx. $18.30 USD / £14.40 GBP)
- Mofumofu Flocked Figure Collection Vol. 1 – 3 (8 Types Each)
- Price: 1,100 yen (approx. $7.30 USD / £5.70 GBP) per pack / 8,800 yen (approx. $58.60 USD / £46.30 GBP) per box
- Mocchiri Sticker (1 Type)
- Price: 660 yen (approx. $4.40 USD / £3.40 GBP)
- Pukkuri Sticker (1 Type)
- Price: 660 yen (approx. $4.40 USD / £3.40 GBP)
- Smartphone-Sized Sticker (9 Types)
- Price: 385 yen (approx. $2.50 USD / £2.00 GBP)
- Mouse Pad (1 Type)
- Price: 1,650 yen (approx. $11.00 USD / £8.60 GBP)
- Hologram Clear File (2 Types)
- Price: 440 yen (approx. $2.90 USD / £2.30 GBP)
- Large Free Space Notepad (1 Type)
- Price: 968 yen (approx. $6.40 USD / £5.00 GBP)
- Patapata Memo (1 Type)
- Price: 715 yen (approx. $4.70 USD / £3.70 GBP)
- Pouch with Pocket Tissue Slot (2 Types)
- Price: 2,530 yen (approx. $16.80 USD / £13.30 GBP)
- 2-Piece Pouch Set (1 Type)
- Price: 1,980 yen (approx. $13.20 USD / £10.40 GBP)
- Sub Tote Bag (2 Types)
- Price: 3,410 yen (approx. $22.70 USD / £17.90 GBP)
- Fluffy Quilting Bag (1 Type)
- Price: 4,400 yen (approx. $29.30 USD / £23.10 GBP)
- Oval 2-Piece Clip Set (4 Types)
- Price: 1,100 yen (approx. $7.30 USD / £5.70 GBP)
- Retro Glass (1 Type)
- Price: 2,530 yen (approx. $16.80 USD / £13.30 GBP)
- Bitatto One-Push Mini 2-Piece Set (1 Type)
- Price: 1,320 yen (approx. $8.80 USD / £6.90 GBP)
- Trading Marble Acrylic Charm (6 Types)
- Price: 715 yen (approx. $4.70 USD / £3.70 GBP) per pack / 4,290 yen (approx. $28.60 USD / £22.50 GBP) per box
- Trading Acrylic Mini Mirror Keychain (6 Types)
- Price: 880 yen (approx. $5.80 USD / £4.60 GBP) per pack / 5,280 yen (approx. $35.20 USD / £27.70 GBP) per box
The trading items feature blind packaging, meaning specific designs cannot be chosen at the time of purchase.
Orders will open on Friday, April 17, 2026, at 11:00 AM Japan Standard Time.
The entire lineup will be available to purchase directly through the official mofusand mofumofu market online storefront.
Fans can also find the merchandise at the official “mofusand mofumofu store” location in Tokyo Station Character Street (First Avenue Tokyo Station), B1F.
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