One Piece and Nike Officially Reveal Exclusive New Devil Fruit Sneaker Collection

Image by James Richardson

Nike and One Piece have officially unveiled a new global collection led by three Air Max Plus sneakers inspired by some of the series’ most famous Devil Fruits.

Revealed during ONE PIECE DAY ’26, the collaboration extends well beyond footwear with matching jerseys, caps, T-shirts and several more unusual pieces drawing directly from characters, powers and memorable imagery from Eiichiro Oda’s manga.

Devil Fruits are one of the foundations of the One Piece world, granting extraordinary abilities to those who eat them while leaving their users unable to swim, with their powers responsible for many of the series’ most recognizable fighting styles.

Nike has built the footwear side of the collection around three especially important examples, adapting the Gomu Gomu, Ope Ope and Mera Mera fruits into separate versions of the Air Max Plus SP with completely reworked uppers created specifically for the collaboration.

Nike Energy Gaming GM Nick Remlinger explained that the project began with the transformative nature of Devil Fruits, drawing a comparison between characters gaining new powers and the feeling an athlete can experience after putting on Nike footwear.

The Nike x One Piece collab rollout will begin in Japan with a limited-time One Piece x Nike pop-up called Dr. B’s RESEARCH LAB, which will take over THE HALL in Harajuku from September 4 through September 6 and serve as the first physical destination for the collection.

That Tokyo launch is only the beginning, as Nike has confirmed a series of pop-up and retail releases around the world before the collection receives a global launch through SNKRS on September 25.

The Gomu Gomu model draws on the fruit associated with Monkey D. Luffy for most of his journey, using a vivid mix of purple, green, yellow and red across its specially redesigned Air Max Plus upper.

The Nike Air Max Plus SP Gomu Gomu is priced at ¥27,500 (approx. $173 USD / £127 GBP) in Japan and will initially be available from the Harajuku pop-up and through SNKRS.

Trafalgar Law provides the inspiration for the Ope Ope version, referencing the Devil Fruit that allows the Heart Pirates captain to manipulate people and objects within the spaces created by his ROOM ability.

Its Air Max Plus combines rich red tones with green and jade accents, giving the shoe its own identity while keeping the same Devil Fruit-inspired approach shared across the three designs.

The Nike Air Max Plus SP Ope Ope is priced at ¥27,500 (approx. $173 USD / £127 GBP) in Japan and will be exclusive to the Harajuku pop-up during the country’s initial rollout.

The final sneaker takes inspiration from the Mera Mera no Mi, the Flame-Flame Fruit originally wielded by Portgas D. Ace before its power was inherited by Sabo following the events of Dressrosa.

Its orange, yellow and green palette directly reflects the fruit’s fire-based abilities, giving the Mera Mera Air Max Plus the warmest color scheme of the three.

The Nike Air Max Plus SP Mera Mera is priced at ¥27,500 (approx. $173 USD / £127 GBP) in Japan and will be sold through the Harajuku pop-up and Nike Umeda.

Nike has also created a short-sleeve jersey to accompany each Devil Fruit design, drawing inspiration from pieces in the brand’s archives while matching the colors and themes of the corresponding sneakers.

The Nike SS Jersey Gomu Gomu is priced at ¥14,300 (approx. $90 USD / £66 GBP) and will be available through the Harajuku pop-up and SNKRS in Japan.

The Nike SS Jersey Ope Ope is priced at ¥14,300 (approx. $90 USD / £66 GBP) and will only be sold through the Harajuku pop-up during the Japanese launch.

The Nike SS Jersey Mera Mera is priced at ¥14,300 (approx. $90 USD / £66 GBP) and will be available from the Harajuku pop-up and Nike Umeda.

Each Devil Fruit theme is joined by a matching AW84 Fly Cap, beginning with the Gomu Gomu version priced at ¥5,280 (approx. $33 USD / £24 GBP) through the Harajuku pop-up and SNKRS.

The Ope Ope AW84 Fly Cap is also priced at ¥5,280 (approx. $33 USD / £24 GBP) and will remain exclusive to the Harajuku pop-up in Japan.

The Mera Mera AW84 Fly Cap is priced at ¥5,280 (approx. $33 USD / £24 GBP) and will join its matching footwear and jersey at both the Harajuku pop-up and Nike Umeda.

Several additional pieces move away from the three coordinated Devil Fruit sets and instead pull directly from moments, artwork and ideas found throughout One Piece.

Two colorways of the Nike Solo Swoosh T-Shirt QS “Promise of Battle” are each priced at ¥6,930 (approx. $44 USD / £32 GBP), with the design referencing the Jolly Roger drawn by Luffy as a mark of an important promise and both versions heading to the Harajuku pop-up and SNKRS in Japan.

The Nike Solo Swoosh T-Shirt QS Gomu Gomu no Battle Axe is priced at ¥9,680 (approx. $61 USD / £45 GBP), with one version available from the Harajuku pop-up and SNKRS and a second colorway limited to SNKRS.

The Nike Solo Swoosh T-Shirt QS Gear 5 is priced at ¥7,480 (approx. $47 USD / £34 GBP) and will only be available through the Harajuku pop-up during the Japanese launch.

One of the collection’s most unique pieces is the Nike Vest, priced at ¥45,100 (approx. $284 USD / £208 GBP), which plays on the fact that Devil Fruit users lose their ability to swim and will be sold exclusively through the Harajuku pop-up in Japan.

Some of the apparel artwork also reinterprets actual manga panels through the visual style of classic Nike advertising, while a newly created Nike x One Piece logo appears across the wider collection.

Nike By You will add another side to the Japanese launch with nine One Piece customization graphics that can be applied to eligible T-shirts at Nike Harajuku from September 4 through September 11 and Nike Umeda from September 12 through September 19.

The collaboration will also include an event-exclusive T-shirt at Dr. B’s RESEARCH LAB, giving visitors another piece that will not be part of the standard Japanese SNKRS or Nike Umeda selection.

Access to the Dr. B’s RESEARCH LAB pop-up and the ability to purchase its eligible products will be determined through an advance lottery, with applications running in Japan from August 23 at 7:30 PM through August 26 at 11:59 PM.

Nike Umeda will follow with the Mera Mera collection on September 12, with advance lottery access also being used for customers looking to purchase the collaboration before the store begins its normal business hours.

September 12 will also see selected parts of the collection reach HBX and NIKE LAB PS7 in Hong Kong, Invincible in Jakarta, Lust in Mexico City, Worksout and Tune in Seoul, Nike Lab in Shanghai and Phantaci in Taipei.

The US and Europe will join the rollout on September 19, with American releases planned through Politics in Dallas, Sole Play in Decatur and Lawrenceville, Arts & Rec in San Diego and Somewhere in Washington, D.C..

The same September 19 wave will extend to Patta in Amsterdam, Afew in Dusseldorf, Offspring in London, Footdistrict in Madrid, One Block Down in Milan and SNS in Stockholm.

The collection will then receive its wider global SNKRS launch on September 25, giving US fans and other international buyers a much clearer route to the collaboration than the initial Japan-focused announcements suggested.

Sydney will follow with a further retail release through Supply from October 16 through October 18, completing the international pop-up and specialty-store schedule currently announced by Nike.

Nike has not yet detailed US pricing or confirmed exactly which products will be available at every international retailer, so the Japanese prices and individual store allocations should not be assumed to apply identically to the global release.

The Nike reveal formed part of a particularly busy ONE PIECE DAY ’26, held at Makuhari Messe across August 22 and 23 with major announcements spanning the manga, anime, movies, live-action series and trading card game.

One of the biggest surprises came with the announcement of ONE PIECE FILM GOD VALLEY, a new theatrical movie scheduled for summer 2027 as part of the manga’s 30th anniversary celebrations.

The God Valley Incident is one of the most important historical events in the One Piece story, bringing the Rocks Pirates, Gol D. Roger and a younger Monkey D. Garp together in a conflict that helped reshape the balance of power across the world.

Oda has substantially expanded the events surrounding God Valley in the manga over the past year, with Volume 114 placing a major focus on what actually happened during the legendary incident.

GOD VALLEY will also become the franchise’s first new theatrical movie since ONE PIECE FILM RED, which debuted in 2022 and eventually attracted more than 14.7 million moviegoers while earning over ¥20.3 billion at the Japanese box office.

A second movie titled ONE PIECE FILM BAAD was announced at the same event and is planned for 2029 as part of the television anime’s 30th anniversary celebrations.

Almost nothing has been revealed about BAAD beyond its title and planned release year, although Eiichiro Oda personally created the title artwork shown during its announcement.

ONE PIECE DAY ’26 also revealed the final results of the second worldwide WORLD TOP 100 character popularity poll, with Monkey D. Luffy taking first place with more than 2.3 million votes ahead of Roronoa Zoro, Sanji, Nami and Trafalgar Law.

The results will continue to influence future One Piece projects, with the top 30 characters receiving newly drawn special outfits from Oda, the top 50 becoming new ONE PIECE Card Game cards and the top 15 appearing in anime eyecatches beginning in 2027.

Netflix added several names to the cast of its live-action series’ third season during the event, confirming Emilio Sakraya as Koza, Omid Abtahi as Toto, Jamie Ward as Pell and Nabil Khan as Chaka.

Season 3 will move the live-action story into the Alabasta storyline when it arrives in 2027, following the Straw Hat crew as they travel toward Vivi’s homeland and become involved in the conspiracy threatening the kingdom.

The ONE PIECE Card Game received another wave of announcements, including new cards for ONE PIECE Heroines Edition vol.2 and additional details about OP-18, which will feature Water Seven and the Knights of God.

Franky will finally receive a Leader card in OP-18, while Nico Robin will appear as a Manga Parallel and a new Knights of God Super Parallel rarity will be introduced.

Legendary Final Fantasy illustrator Yoshitaka Amano is also contributing specially commissioned artwork to the ONE PIECE Card Game, adding another major creative collaboration to the announcements surrounding the event.

WIT Studio’s THE ONE PIECE remake is another major project on the horizon, with its worldwide Netflix debut currently planned for February 2027 alongside an increasingly packed period for the franchise that now includes GOD VALLEY, BAAD and the ongoing live-action adaptation.

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