Hatsune Miku Announces Her First-Ever Fishing Gear Collab Collection
The world-famous virtual singer Hatsune Miku and Japanese outdoor brand DRESS have revealed a brand new collaboration.
The “Hatsune Miku x DRESS” fishing gear collection marks the Vocaloid’s first official foray into functional angling equipment.
Created by Crypton Future Media, Hatsune Miku originated as a voice synthesizer before quickly evolving into a massive global pop culture icon.
The digital pop star has performed at countless live 3D concerts around the world, capturing the hearts of millions of fans with her energetic music and signature teal twin-tails.
DRESS, established in 2007, is highly regarded for creating practical yet stylish fishing accessories.
The company has previously partnered with major franchises like “Evangelion” and “ONE PIECE”.
For this latest crossover, the brand commissioned a brand new visual illustration from artist Scotty, featuring Miku dressed in sporty fishing attire:
The impressive 12-piece lineup is built to withstand actual fishing conditions, combining long-standing technical expertise with the character’s colorful aesthetic.
Two of the most prominent releases in the wave are the glowing reel and fishing rod, both designed to illuminate in Miku’s signature teal color.
The reel lights up automatically when the handle is turned, making it visually striking and practical for night fishing or low-light conditions.
The glowing rod is a highly versatile piece of equipment suitable for a wide variety of fishing styles, including lure fishing and casting.
Let’s take a look at all of the items in the newly revealed Hatsune Miku themed fishing collection from DRESS!
- Hatsune Miku Glowing Fishing Rod
- Price: 5,500 yen (approx. $35 USD / £28 GBP)
A versatile, light-up rod perfect for night fishing, requiring two AAA batteries to operate.
- Hatsune Miku Glowing Reel
- Price: 5,500 yen (approx. $35 USD / £28 GBP)
A 3000-class spinning reel featuring an LED that lights up automatically when cranked.
- Hatsune Miku Fishing Line (8-Braid PE Line) with Sticker
- Price: 2,530 yen (approx. $16 USD / £13 GBP)
Available in 0.6, 0.8, and 1.0 sizes, this braided line is dyed in Miku’s signature color for high visibility.
- Hatsune Miku x DRESS Drepan Lures
- Price: 1,518 yen (approx. $10 USD / £8 GBP) per blind box
A lineup of 22g metal vibration lures featuring eight random designs based on the Piapro character cast.
- Hatsune Miku x DRESS Miku-Q Size 3 (Aori-Q Collaboration Model)
- Price: 3,080 yen (approx. $20 USD / £16 GBP)
A special squid jig with a glowing blue body for high visibility in the water.
- Hatsune Miku Metal Jig 30g+40g Set (R Sardine Collaboration Model)
- Price: 2,420 yen (approx. $16 USD / £12 GBP)
A set of two realistically swimming metal jigs designed to look like weakened bait.
- Hatsune Miku 20.3 cm Aluminum Pliers
- Price: 5,280 yen (approx. $34 USD / £27 GBP)
A lightweight, saltwater-resistant multi-tool with a line cutter, split ring opener, and dedicated case.
- Hatsune Miku Waterproof Backpack
- Price: 13,200 yen (approx. $85 USD / £68 GBP)
A highly durable 25L roll-top backpack featuring D-rings and a rod holder, perfect for outdoor excursions.
- Hatsune Miku Original T-Shirt
- Price: 3,850 yen (approx. $25 USD / £20 GBP)
A 100% cotton t-shirt featuring the exclusive collaboration artwork, available in multiple sizes.
- Hatsune Miku Acrylic Lure Stand (Official Web Exclusive)
- Price: 1,650 yen (approx. $11 USD / £8 GBP)
A clear acrylic stand measuring approximately 6.2 cm by 10.6 cm by 9.4 cm, perfect for displaying your favorite lures.
- Hatsune Miku Original Can Badge 2-Piece Set (Official Web Exclusive)
- Price: 1,100 yen (approx. $7 USD / £6 GBP)
A set of two 7.6 cm badges featuring the collaboration logo and artwork.
- Hatsune Miku Original Sticker
- Price: 880 yen (approx. $6 USD / £5 GBP)
A durable, water-resistant sticker measuring roughly 12.3 cm by 5.4 cm, designed for outdoor use.
Pre-orders for the entire lineup opened on Tuesday, April 28, 2026, via the official DRESS website.
The collection is scheduled to officially launch on June 11, 2026.
This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.
