Sanrio Virtual Festival 2026 Announces Artist Lineup and Ticket Sales

A massive new digital music event has been announced that will transform the world of Sanrio into a virtual concert stage.

The “Sanrio Virtual Festival 2026” is set to run for a full month, offering a celebration of music and virtual culture within a colossal digital recreation of Sanrio Puroland.

This event invites fans to explore the virtual venue and watch performances by a diverse mix of real-world artists, virtual talents, and iconic Sanrio characters.

The festival is designed to be one of the world’s largest virtual gatherings, welcoming both hardcore VR enthusiasts and casual Sanrio fans to interact in a shared digital space.

The performer lineup is extensive, featuring major virtual personalities such as Kizuna AI and Suo Sango, alongside multimedia franchises like Hypnosis Mic -Division Rap Battle- and The Melancholy of Haruhi Suzumiya’s SOS Brigade.

The full schedule of artist performances includes the following:

• Kizuna AI
  • February 21, 6:30 a.m. CST
  • February 26, 6:30 a.m. CST
  • March 8, 7:30 a.m. CDT
  • March 16, 12:30 a.m. CDT

• Suo Sango
  • February 22, 6:30 a.m. CST
  • February 27, 6:30 a.m. CST
  • March 7, 7:30 a.m. CDT
  • March 15, 12:30 a.m. CDT

• Juufuutei Raden
  • February 28, 4:30 a.m. CST
  • March 5, 5:30 a.m. CST
  • March 8, 6:00 a.m. CDT
  • March 16, 12:00 a.m. CDT

• SINSEIKI from GIRLS REVOLUTION PROJECT
  • February 22, 6:00 a.m. CST
  • February 27, 6:00 a.m. CST
  • March 7, 6:30 a.m. CDT
  • March 15, 11:30 p.m. CDT

• PROJECT IM@S vα-liv
  • February 15, 6:30 a.m. CST
  • February 20, 6:30 a.m. CST
  • March 8, 6:30 a.m. CDT
  • March 16, 11:30 p.m. CDT

• Haneru Inaba
  • February 15, 6:00 a.m. CST
  • February 20, 6:00 a.m. CST
  • March 8, 7:00 a.m. CDT
  • March 16, 11:00 p.m. CDT

• KUROMI
  • February 28, 5:30 a.m. CST
  • March 5, 5:00 a.m. CST
  • March 7, 5:00 a.m. CDT
  • March 15, 10:00 p.m. CDT

• VESPERBELL
  • March 1, 6:30 a.m. CST
  • March 6, 6:30 a.m. CST
  • March 7, 6:00 a.m. CDT
  • March 15, 11:00 p.m. CDT

• V4Mirai
  • March 1, 6:00 a.m. CST
  • March 6, 6:00 a.m. CST
  • March 8, 5:00 a.m. CDT
  • March 16, 10:00 p.m. CDT

• Fragaria Memories
  • February 15, 5:00 a.m. CST
  • February 20, 5:00 a.m. CST
  • March 7, 5:30 a.m. CDT
  • March 15, 10:30 p.m. CDT

• SOS Brigade
  • February 28, 6:30 a.m. CST
  • March 5, 6:30 a.m. CST
  • March 7, 7:00 a.m. CDT
  • March 15, 12:00 a.m. CDT

• HYPNOSISMIC -Division Rap Battle- 3DCG from HYPED-UP
  • February 28, 6:00 a.m. CST
  • March 5, 6:00 a.m. CST
  • March 8, 5:30 a.m. CDT
  • March 16, 10:30 p.m. CDT

• AMOKA
  • February 8, 6:30 a.m. CST
  • February 13, 6:30 a.m. CST
  • March 7, 2:00 a.m. CDT
  • March 15, 7:00 p.m. CDT

• YSS
  • February 8, 6:00 a.m. CST
  • February 13, 6:00 a.m. CST
  • March 7, 1:30 a.m. CDT
  • March 15, 6:30 p.m. CDT

• memex
  • February 14, 6:00 a.m. CST
  • February 19, 6:00 a.m. CST
  • March 8, 4:30 a.m. CDT
  • March 16, 9:30 p.m. CDT

• TONEVOK
  • March 1, 5:00 a.m. CST
  • March 6, 5:00 a.m. CST
  • March 7, 4:30 a.m. CDT
  • March 15, 9:30 p.m. CDT

• QuestMaker featuring Sanrio characters
  • February 14, 6:30 a.m. CST
  • February 19, 6:30 a.m. CST
  • March 8, 4:00 a.m. CDT
  • March 16, 9:00 p.m. CDT

• orange & MIRA_sk featuring Sanrio characters
  • March 1, 5:30 a.m. CST
  • March 6, 5:30 a.m. CST
  • March 7, 3:30 a.m. CDT
  • March 15, 8:30 p.m. CDT

• LuminaPalette
  • February 14, 5:30 a.m. CST
  • February 19, 5:30 a.m. CST
  • March 7, 2:30 a.m. CDT
  • March 15, 7:30 p.m. CDT

• exxp
  • February 15, 5:30 a.m. CST
  • February 20, 5:30 a.m. CST
  • March 8, 3:00 a.m. CDT
  • March 16, 8:00 p.m. CDT

• Screaming Color
  • February 21, 6:00 a.m. CST
  • February 26, 6:00 a.m. CST
  • March 7, 4:00 a.m. CDT
  • March 15, 9:00 p.m. CDT

• TOKYO WAIYOZ feat. kkmfd
  • February 22, 5:30 a.m. CST
  • February 27, 5:30 a.m. CST
  • March 8, 3:30 a.m. CDT
  • March 16, 8:30 p.m. CDT

• Σay[ ]
  • February 14, 5:00 a.m. CST
  • February 19, 5:00 a.m. CST
  • March 7, 3:00 a.m. CDT
  • March 15, 8:00 p.m. CDT

• Torazo & cuber~ & Fujito
  • February 22, 5:00 a.m. CST
  • February 27, 5:00 a.m. CST
  • March 8, 1:30 a.m. CST
  • March 16, 7:30 p.m. CDT

• Guchi Uparupa
  • February 21, 5:30 a.m. CST
  • February 26, 5:30 a.m. CST
  • March 8, 1:00 a.m. CST
  • March 16, 7:00 p.m. CDT

• Mococo & Shirosaki Noa
  • February 21, 5:00 a.m. CST
  • February 26, 5:00 a.m. CST
  • March 8, 12:30 a.m. CST
  • March 16, 6:30 p.m. CDT

• Team Wasurenagusa
  • February 28, 5:00 a.m. CST
  • March 5, 4:30 a.m. CST
  • March 8, 12:00 a.m. CST
  • March 16, 6:00 p.m. CDT

• Mirmo de Pon!
  • TBC

Ticket sales for the event officially opened on Monday, January 13, 2026.

Several ticket tiers are available depending on the user’s hardware and desired level of access.

The “Standard Ticket” costs 8,800 yen (approx. $60.00 USD / £47.00 GBP) and grants full access to all artist performances in VRChat, along with a streaming ticket for Lemino.

For users without a high-end PC VR setup, a “Standard Light Ticket” is available for 880 yen (approx. $6.00 USD / £4.75 GBP), which provides access only to Quest/Android-compatible performances.

Those wishing to watch without a VR headset can purchase “Live Viewing Tickets” for 4,400 yen (approx. $30.00 USD / £23.50 GBP) via platforms like Lemino (Japan only) or SPWN (International).

The festival is scheduled to run from Sunday, February 8, to Sunday, March 8, 2026.

Following the main event period, a “Time-shift” re-streaming event will take place on March 14 and 15, 2026.

Full details can be found on the official Sanrio Virtual Festival 2026 website.

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