Pokémon Center Reveals New Halloween Collection Starring Zoroark, Pikachu and Alcremie
Image by James RichardsonPokémon Center has revealed a new Halloween collection based on the theme of Zoroark transforming a forest into a colorful world of sweets, illusions and costumed Pokémon.
The “Pokémon Magic Hour Illusion!” collection is centered around new artwork showing Pikachu, Alcremie and other Pokémon enjoying a candy party inside the forest transformed by Zoroark’s illusions.
Zorua and Zoroark feature heavily throughout the range, while Pikachu, Pawmi, Crobat, Alolan Raichu, Polteageist and Alcremie appear across plushes, accessories, tableware, clothing and Halloween-themed home goods.
Several products play directly into the sweets theme, including a Pawmi mug and plate set, Pokémon-shaped silicone candy mold, cake stand and dessert-inspired Alolan Raichu pouch.
The collection follows several other recent Pokémon Center releases, including September’s new Pokémon Sleep plushes featuring Bulbasaur, Charmander, Squirtle and Mew, alongside the latest Pokémon Timeless Adventure collection starring Alola partners Rowlet, Litten and Popplio.
Let’s take a look at the complete “Pokémon Magic Hour Illusion!” lineup!
- “Pokémon Magic Hour Illusion! Pikachu Plush” – ¥3,960 (approx. $25 USD / £19 GBP)
- “Pokémon Magic Hour Illusion! Zoroark Plush” – ¥5,500 (approx. $35 USD / £26 GBP)
- “Pokémon Magic Hour Illusion! Pawmi Plush” – ¥3,960 (approx. $25 USD / £19 GBP)
- “Pokémon Magic Hour Illusion! Polteageist (Phony Form) Plush” – ¥3,520 (approx. $23 USD / £17 GBP)
- “Pokémon Magic Hour Illusion! Zorua Mascot” – ¥1,980 (approx. $13 USD / £9 GBP)
- “Pokémon Magic Hour Illusion! Crobat Posing Mascot” – ¥1,980 (approx. $13 USD / £9 GBP)
- “Pokémon Magic Hour Illusion! Alcremie Mascot” – ¥1,980 (approx. $13 USD / £9 GBP)
- “Pokémon Magic Hour Illusion! Alolan Raichu Mascot” – ¥1,980 (approx. $13 USD / £9 GBP)
- “Pokémon Magic Hour Illusion! Alolan Raichu Sweets Figure Keychain” – ¥1,650 (approx. $11 USD / £8 GBP)
- “Pokémon Magic Hour Illusion! Alcremie Sweets Figure Keychain” – ¥1,650 (approx. $11 USD / £8 GBP)
- “Pokémon Magic Hour Illusion! Zorua Sweets Figure Keychain” – ¥1,650 (approx. $11 USD / £8 GBP).
- “Pokémon Magic Hour Illusion! Cake Stand” – ¥3,960 (approx. $25 USD / £19 GBP).
- “Pokémon Magic Hour Illusion! Pawmi Mug & Plate Set” – ¥4,400 (approx. $28 USD / £21 GBP)
- “Pokémon Magic Hour Illusion! Gradient Candy” – ¥1,320 (approx. $8 USD / £6 GBP)
- “Pikachu & Alolan Raichu & Zorua & Pawmi Silicone Candy Mold” – ¥1,980 (approx. $13 USD / £9 GBP)
- “Pokémon Magic Hour Illusion! Spoon & Fork Set” – ¥1,540 (approx. $10 USD / £7 GBP)
- “Zorua & Zoroark Collared Corduroy Blouse” – ¥7,700 (approx. $49 USD / £36 GBP)
- “Zorua & Zoroark Hooded Reversible Neck Warmer” – ¥4,180 (approx. $27 USD / £20 GBP)
- “Pokémon accessory Earrings 116 Zorua & Zoroark” – ¥1,650 (approx. $11 USD / £8 GBP)
- “Pokémon accessory Clip-On Earrings 116 Zorua & Zoroark” – ¥1,650 (approx. $11 USD / £8 GBP)
- “Pokémon accessory Ring 56 Crobat” – ¥1,320 (approx. $8 USD / £6 GBP)
- “Pokémon Magic Hour Illusion! Alolan Raichu Pancake-Style Pouch” – ¥2,200 (approx. $14 USD / £10 GBP)
- “Pokémon Magic Hour Illusion! Reversible Blanket” – ¥2,970 (approx. $19 USD / £14 GBP)
- “Pokémon Magic Hour Illusion! Acrylic Keychain Collection” – ¥880 (approx. $6 USD / £4 GBP)
- “Pokémon Magic Hour Illusion! A4 Clear File” – ¥385 (approx. $2 USD / £2 GBP)
- “Pokémon Magic Hour Illusion! Die-Cut Memo Pad” – ¥990 (approx. $6 USD / £5 GBP).
- “Pokémon Magic Hour Illusion! Assorted Sticker Set” – ¥660 (approx. $4 USD / £3 GBP)
- “Pokémon Magic Hour Illusion! Changing Acrylic Stand” – ¥4,180 (approx. $27 USD / £20 GBP)
The changing acrylic stand adds another illusion-inspired element to the range, with its artwork changing depending on the angle from which it is viewed.
“Pokémon Magic Hour Illusion!” will launch at physical Pokémon Center stores across Japan on September 12, 2026, while Pokémon Center Online customers will get earlier access from 10:00 AM JST on September 10.
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