Persona Fully Reveals New 30th Anniversary Collection Spanning the Entire RPG Series
Bandai has fully revealed its new Persona 30th anniversary Ichiban Kuji, completing a prize lineup that spans the RPG series with figures, newly illustrated artwork and several unusual references to its games.
The “Ichiban Kuji Persona Series 30th ANNIVERSARY” includes nine standard prize tiers headlined by MASTERLISE EXPIECE figures of the Persona 3, Persona 4 and Persona 5 protagonists, alongside a 40 cm Last One display bringing together heroes from across the franchise.
Ichiban Kuji is Bandai Spirits’ no-lose lottery format, with every paid draw guaranteeing one prize from the available tiers before the person who pulls the final ticket receives an additional Last One Prize.
Persona officially celebrated its 30th anniversary on September 20, 2026, exactly three decades after Megami Ibunroku Persona, later released internationally as Revelations: Persona, debuted for the original PlayStation in Japan.
ATLUS has spent the anniversary year revisiting the entire series rather than concentrating solely on its more recent games, with celebrations including new artwork imagining Shadow versions of Persona’s protagonists and the upcoming PERSONA 30th EX. exhibition in Tokyo.
Bandai first showed several of the lottery’s major prizes in July, when it revealed the Persona 3, Persona 4 and Persona 5 protagonist figures alongside the Last One Prize, but the remaining rewards had been kept under wraps until now.
Let’s take a look at the full lineup of prizes for the “Persona Series 30th ANNIVERSARY” lottery!
- A Prize: Acrylic Board
A B5-sized display using newly drawn artwork of protagonists from across Persona’s numbered games, bringing the series’ different generations together in a single anniversary piece.
- B Prize: Persona 3 Protagonist MASTERLISE EXPIECE
An approximately 20 cm figure based on the protagonist’s 30th anniversary character artwork, posed dynamically on a special Persona 3 base carrying the anniversary logo.
- C Prize: Persona 4 Protagonist MASTERLISE EXPIECE
The Persona 4 protagonist receives an approximately 18 cm figure using his corresponding anniversary design and a dedicated Persona 4 base marked with the 30th anniversary logo.
- D Prize: Persona 5 Protagonist MASTERLISE EXPIECE
Persona 5’s protagonist completes the trio as an approximately 17 cm figure, again recreating the anniversary artwork with a game-specific commemorative base.
- E Prize: Effectone
The approximately 6 cm sound device plays “Aria of the Soul,” the recurring Velvet Room theme, when a door or drawer is opened or closed, allowing fans to give an ordinary room entrance its own Velvet Room soundtrack.
- F Prize: Poster Collection
Fourteen B2 posters reproduce key visuals, package artwork and 30th anniversary illustrations from across the Persona series, with the design received determined at random.
- G Prize: Clear File & Sticker Set
Sixteen selectable designs pair an A4 clear file with two matching stickers measuring approximately 8 cm, using both 30th anniversary artwork and newly drawn illustrations.
- H Prize: Acrylic Stand
Eight approximately 13 cm acrylic stands feature newly illustrated protagonists from across Persona’s numbered games, with individual designs distributed at random.
- I Prize: Rubber Charm
Sixteen selectable designs turn icons connected to the series and the protagonists’ initial Personas into rubber charms measuring approximately 7–8 cm.
- Last One Prize: PERSONA30th THE GIGANT NAME
The final ticket awards an approximately 40 cm three-dimensional display based on Persona’s 30th anniversary commemorative group artwork, arranging the franchise’s protagonists around the large PERSONA30th lettering.
The same “PERSONA30th THE GIGANT NAME” display will also be offered through the Double Chance campaign, with 50 additional copies available across the store and online lotteries through the end of February 2027.
The Ichiban Kuji joins a growing range of anniversary releases bringing Persona’s protagonists together, including the official 30th anniversary Nendoroid vignette featuring the Persona 3, Persona 4 and Persona 5 heroes.
“Ichiban Kuji Persona Series 30th ANNIVERSARY” will begin rolling out at Lawson stores, bookstores, hobby shops, official Ichiban Kuji stores and other participating locations across Japan on November 28, 2026, with Ichiban Kuji Online sales opening on December 1 at 11:00 a.m. JST.
Each draw is priced at ¥850 (approximately $5 / £4).
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