“It smells like Air Salonpas!” Haikyu!! gets Hinata’s dream collaboration

A collaboration between the anime series Haikyu!! and the topical pain relief spray Air Salonpas is set to start this June.
Haikyu!!, a popular sports anime and manga focusing on high school volleyball, has become one of the most popular sports series ever created.

Hisamitsu Pharmaceutical’s Air Salonpas is a widely recognized pain relief product often used by athletes to manage muscle aches and strains.

The collaboration draws a direct connection to a memorable scene in the anime where Shoyo Hinata notes the distinctive scent of Air Salonpas in the gymnasium, symbolizing the atmosphere of serious competition.

The core theme of this collaboration is “Supporting Full-Effort Play with Air.” New visuals have been released showing characters Hinata and Kageyama utilizing Air Salonpas, directly linking the product to the show’s athletic environment.

Fans can participate in a social media campaign to win exclusive merchandise. To enter, individuals must follow the official Air Salonpas X account, read a special article to obtain a specific hashtag, and then quote-repost a designated campaign post using that hashtag.

Campaign Details:
- Duration: June 1st, 2025, at 10:00 AM JST to July 31st, 2025, at 11:59 PM JST.
- Prize: 500 winners will be selected by lottery to receive an original acrylic stand.
A dedicated campaign website will open on June 1st, 2025, at 10:00 AM JST, providing additional details and full terms for participation.
This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.






