Hatsune Miku gets a huge new merch line based on Japan’s “Lucky Cat” festival

Hatsune Miku Maneki Neko merchandise

A new line of merchandise has been announced that combines the virtual singer Hatsune Miku and Japan’s annual “Lucky Cat Festival.”

The annual “Lucky Cat Festival” is a major event held in Seto City, Aichi Prefecture, a town famous for its ceramics.

The festival is a celebration of the “maneki-neko,” the iconic Japanese “beckoning cat” figurine that is believed to bring good luck.

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This new collection is based on a series of new, original illustrations by the artist Rassu, which reimagine Hatsune Miku and the other five “Piapro Characters” (Kagamine Rin, Kagamine Len, Megurine Luka, MEIKO, and KAITO) with a “maneki-neko” and festival theme based on the real-life event.

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The lineup features a wide range of exclusive, made-to-order merchandise.

The full collection includes:

  • “Hatsune Miku x Maneki-neko” Trading Can Badges (14 random varieties): ¥550
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  • “Hatsune Miku x Maneki-neko” Clear Files (7 varieties): ¥480
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  • “Hatsune Miku x Maneki-neko” Good Fortune Happi Coat 2025: ¥6,050
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  • “Hatsune Miku x Maneki-neko” Full-Graphic T-Shirt: ¥5,500
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  • “Hatsune Miku x Maneki-neko” T-Shirt (Piapro Characters): ¥3,980
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  • “Hatsune Miku x Maneki-neko” Tablet Pouch (Piapro Characters): ¥3,500
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  • “Hatsune Miku x Maneki-neko” Acrylic Stands (7 varieties): ¥1,500
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  • “Hatsune Miku x Maneki-neko” Mega Can Badge Stands (7 varieties): ¥1,500
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  • “Hatsune Miku x Maneki-neko” Die-cut Acrylic Keyholders (7 varieties): ¥1,450
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  • “Hatsune Miku x Maneki-neko” Acrylic Shikishi Art Boards (7 varieties): ¥1,400
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  • “Hatsune Miku x Maneki-neko” Amulet-style Acrylic Hanging Tags (7 varieties): ¥1,400
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  • “Hatsune Miku x Maneki-neko” Wobbling Acrylic Blocks (7 varieties): ¥1,150
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  • “Hatsune Miku x Maneki-neko” Fluffy Touch Can Badges (4 varieties): ¥650
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A gift-with-purchase campaign is also being held.

For every ¥2,000 spent on the collaboration products, customers will receive a free, exclusive postcard.

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The new collection is available for a limited time on a made-to-order, pre-order basis.

Pre-orders for the new merchandise began on Thursday, the 25th of September, on the Chara-ani.com online store.

The pre-order period is scheduled to run until the 23rd of October, 2025.

This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.

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