Goddess of Victory: NIKKE launches collab campaign with GiGO arcades

nikke gigo collab 1

GiGO has officially commenced the “Goddess of Victory: NIKKE x GiGO Campaign ~Urban Rainy Day~” at GiGO amusement arcades nationwide across Japan.

This collaboration brings exclusive prizes, themed food items, and promotional giveaways inspired by the popular mobile game Goddess of Victory: NIKKE.

nikke key art 1
The game has previously been the #1 downloaded app on both Android and iOS devices

Goddess of Victory: NIKKE is a popular post-apocalyptic sci-fi third-person shooter role-playing game developed by Shift Up and published by Level Infinite.

Launched in late 2022, the game is known for the distinct character designs of the “NIKKE” humanoid androids, engaging combat, and rich narrative set in a world where humanity fights to reclaim the surface from alien invaders.

nikke key art 2
NIKKE features a wide range of possible characters to play as

Collaborations between popular mobile games and arcade chains like GiGO (formerly SEGA arcades) are a common marketing strategy in Japan.

GiGO NU Chayamachi 2
GiGO is one of Japan’s largest amusement chains following their purchase of SEGA’s arcade business

This isn’t the only collaboration event GiGO is hosting, as the NIKKE event is running concurrently with a BLEACH themed collaboration taking place in select arcades.

The “Urban Rainy Day” theme for the new NIKKE campaign sets a defined aesthetic for the collaboration.

The campaign offers multiple pieces of new merchandise for fans to collect, as well as other interactive elements such as themed food.

Let’s take a look at all of the NIKKE merchandise and themed events that will be taking place at GiGO arcades across Japan!

Crane Game Bonus

nikke gigo collab 2
  • Umbrella Charm
    • Players who insert 1,000 yen into designated crane games at GiGO stores nationwide, including GiGO ONLINE CRANE, will receive one random umbrella charm.

Exclusive Prizes

Three types of prizes are currently available with another three due to be released later this month.

All prizes will be available to win in crane games in GiGO arcades.

Available now:

  • Big Acrylic Stands ~Urban Rainy Day~ (6 types in total)
nikke gigo collab 7
  • Can Badges ~Urban Rainy Day~ (11 types in total)
nikke gigo collab 3
  • Metal Posters ~Urban Rainy Day~ (5 types in total)
nikke gigo collab 8

Available from June 28th:

  • Deformed Acrylic Stands ~Urban Rainy Day~ (5 types in total)
nikke gigo collab 9
  • Big Cushions ~Urban Rainy Day~ (6 types in total)
nikke gigo collab 10
  • Rubber Mats ~Urban Rainy Day~ (3 types in total)
nikke gigo collab 4

Themed Food

  • “NIKKE Yaki” – A special taiyaki (a Japanese fish-shaped cake with a sweet filling) shaped like the face of a NIKKE character.
nikke gigo collab 5

Each purchase of a “NIKKE Yaki” and a drink will include one random NIKKE coaster (11 types in total).

nikke gigo collab 6

Social Media Repost Campaign

A repost campaign is being held on X (formerly Twitter) to promote the collaboration.

By following both the “Goddess of Victory: NIKKE” official X account and the “GENDA GiGO Entertainment” official X account, and reposting a designated campaign post, three lucky participants will be entered into a lottery to win a full set of all 6 “Big Acrylic Stand – Urban Rainy Day” acrylic stands.

The NIKKE x GiGO Campaign will run at GiGO arcades and entertainment complexes until July 21st, 2025.

Source: Official Website

© SHIFT UP Corp., GENDA GiGO Entertainment Inc, All rights reserved.

This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.

Subscribe
Notify of
0 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments