Square Enix Reveals Exclusive Prizes for Huge New Final Fantasy X 25th Anniversary Lottery

Final Fantasy X is celebrating its 25th anniversary with a new prize lottery that features a huge range of merchandise inspired by the characters, music and memorable imagery of Tidus and Yuna’s journey through Spira.
The “FINAL FANTASY X 25th Anniversary Lottery” features seven regular prize categories and a special End Prize, with every ticket guaranteeing one of the available items.

Final Fantasy X originally launched for PlayStation 2 in 2001 and followed Tidus after he is transported to the world of Spira, where he joins summoner Yuna and her guardians on a pilgrimage to defeat Sin.

The game became one of the defining entries of the series, introducing full voice acting to a mainline Final Fantasy while placing Tidus and Yuna’s relationship at the center of a story that remains one of the franchise’s most recognizable.

Square Enix has reflected that relationship in the two main prizes, with separate figures of Tidus and Yuna leading a lineup that also includes a Blitzball plush, Sphere Grid merchandise and an interactive series of music-themed keychains.

Let’s take a look at the full prize lineup for the “FINAL FANTASY X 25th Anniversary Lottery”.
- “A Prize Tidus Figure”

The Tidus figure features a clear blue display base designed to resemble the surface of water.
- “B Prize Yuna Figure”

Yuna receives a matching figure with the same water-inspired clear blue display base, allowing the two main prizes to be displayed together.
- “C Prize Blitzball Plush”

The plush recreates the ball used for Spira’s signature underwater sport and measures around 30 cm.
- “D Prize Visual Sheet”




- “E Prize Sphere Grid Clear Plate”




- “F Prize Rubber Strap”







- “G Prize Music Record Keychain”


Each keychain contains an NFC tag that can be read using a compatible smartphone or other device, bringing up supported music streaming services where its associated Final Fantasy X track can be played.


- “End Prize Yuna Figure -Sending Ver.-“
This alternate Yuna figure features coloring inspired by the Sending, the ritual performed by summoners to guide the spirits of the dead to the Farplane and the basis for one of Final Fantasy X’s most memorable scenes.

Square Enix is also running an “Append Chance” promotion, allowing players to enter the application number printed on their ticket stub for an additional opportunity to win the “End Prize Yuna Figure -Sending Ver.-“.
The lottery format means every ¥850 ticket guarantees a prize, while the End Prize is awarded separately to the person who purchases the final remaining ticket at a participating location.

Tickets for the “FINAL FANTASY X 25th Anniversary Lottery” are priced at ¥850 each (approx. $5 USD / £4 GBP).
The lottery will begin rolling out across Japan from September 12, 2026, through participating FamilyMart locations and Square Enix Official Stores while stocks last.
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