Special Pokémon 30th Anniversary Menu Arrives at Popular Family Restaurant Chain
Pokémon fans have a delicious new reason to visit their local family restaurant, as Gusto has launched a massive new collaboration to celebrate the franchise’s 30th anniversary.
The “Gusto x Pokémon 30th Anniversary Campaign” is currently bringing the colorful world of the iconic monsters to dinner tables across Japan.
First released in February 1996, the monster catching game series is celebrating three decades of unforgettable adventures this year.
The series has always focused on the joy of discovering and battling alongside unique creatures, and this restaurant event aims to translate that fun into an interactive dining experience.
The special menu revolves around an “eating adventure” theme, featuring four unique dishes inspired by the signature attacks of classic starter Pokémon.
Diners can enjoy interactive elements with their meals, such as using a specially designed Pikachu tail cutter to open foil wrapped dishes.
The fun extends beyond the food, as participating locations are fully decorated with photo panels, special seat cards, and engaging trivia quizzes for families to solve together.
Let’s take a look at all of the revealed menu items and promotional goods in closer detail!
- Pikachu Tail Cutter Foil Wrapped Cheese IN Hamburger
- Price: 1,429 yen (approx. $9 USD / £7 GBP)
A hearty hamburger dish that includes an interactive foil cutting experience at the table.
- Charmander’s Fire Spin Meat Sauce Pasta
- Price: 1,209 yen (approx. $8 USD / £6 GBP)
A warm and savory pasta dish inspired by the fiery lizard.
- Bulbasaur’s Razor Leaf Taco Rice
- Price: 1,209 yen (approx. $8 USD / £6 GBP)
A fresh and flavorful rice bowl based on the iconic grass type creature.
- Squirtle’s Surf Shaved Ice Sundae
- Price: 879 yen (approx. $6 USD / £4 GBP)
A refreshing blue dessert perfect for cooling down after a long journey.
Ordering from the collaboration menu also rewards customers with exclusive promotional items.
Fans can choose between receiving a swaying acrylic stand or a special pick compatible with the Pokémon Frienda amusement machine.
Younger children can also participate in a special capsule toy promotion by ordering a “Lucky Set” meal.
- Gathering of Past Starter Trios Swaying Acrylic Stand
There are five random designs featuring various starter Pokémon to collect.
- Gusto Original Special Frienda Pick
An alternative bonus option that can be used to enable special Pokémon within the popular arcade game Pokémon Frienda.
- Lucky Set Capsule Toys
Children of elementary school age and younger receive a gacha coin to win either a Charm or Kurukoro toy.
The promotional campaign is currently ongoing and will run until Wednesday, June 17, 2026.
Fans can experience the themed menu and activities at all Gusto restaurant locations across Japan.
The special capsule toy promotion for children is also available at six affiliated Skylark restaurant brands, including Bamiyan and Syabu-Yo.
This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.
