Snorlax, Pikachu and Eevee Star in Pokémon Sleep’s New Official Pajama Collection
A new collaboration is bringing together the worlds of sleep tracking and recovery-focused apparel, with conditioning brand TENTIAL unveiling a special collection inspired by Pokémon Sleep.
Built around the theme “We’re Connected Through Better Sleep,” the partnership highlights the importance of quality rest and recovery for both people and Pokémon alike.
The collection combines TENTIAL’s recovery-focused BAKUNE sleepwear line with the relaxing atmosphere and sleep-themed designs found throughout the Pokémon Sleep mobile game.
Pokémon Sleep is a sleep-tracking game that records and analyzes a user’s sleep patterns through a smartphone, allowing players to discover and catalog different Pokémon sleeping styles while assisting Professor Neroli in researching Pokémon sleep behavior on an island inhabited by Snorlax.
The collaboration includes three product lines spread across nine individual items, consisting of BAKUNE Dry short-sleeve sleepwear sets, BAKUNE Pajamas Dry long-sleeve sleepwear sets, and BAKUNE Eye Masks with matching carrying pouches.
Across the collection, sleeping Pokémon designs are paired with calming color schemes intended to create a relaxing bedtime atmosphere inspired by the Pokémon Sleep universe.
Featured Pokémon include Snorlax, Pikachu, Jigglypuff, Ditto, and Eevee, each incorporated into the designs through character-themed colors and sleeping artwork.
Several design details have been created specifically for the collaboration, including full-color Pokémon accents hidden inside the collar area, Pokémon and “ZZZ” motifs displayed on the exterior, and themed packaging that further emphasizes the sleep-focused concept.
The eye mask release includes a distinctive carrying case featuring Pokémon-inspired ears, designed to make the accessory more fun to transport and store.
Customers purchasing either the BAKUNE Dry or BAKUNE Pajamas Dry sleepwear sets will also receive a matching Pokémon-themed presentation box featuring the same artwork as their selected design.
The special boxes are intended to serve not only as packaging but also as gift boxes or long-term storage containers for the garments.
The BAKUNE Dry collection features short-sleeve shirts and shorts available in Snorlax-inspired Sax Blue, Pikachu-inspired Black, Jigglypuff-inspired Pink, Ditto-inspired Purple, and Eevee-inspired Brown colorways, priced at ¥26,400 (approx. $180 USD/ £133 GBP).
The BAKUNE Pajamas Dry range includes long-sleeve shirts and long pants offered in Snorlax-inspired Sax Blue and Pikachu-inspired Black versions, priced at ¥28,820 (approx. $196 USD/ £145 GBP).
Both sleepwear ranges are available in unisex sizes ranging from XS through 2XL.
The BAKUNE Eye Mask collection is available in Snorlax-themed Blue and Pikachu-themed Yellow designs, priced at ¥4,950 (approx. $34 USD/ £25 GBP).
The collaboration also showcases the technology behind TENTIAL’s recovery-oriented sleepwear line, which utilizes SELFLAME® functional fibers containing ultra-fine ceramic particles designed to absorb and radiate far-infrared energy generated by the body.
According to TENTIAL, this technology helps support blood circulation, muscle recovery, and the reduction of physical fatigue while sleeping.
The garments also incorporate the company’s BAKUNE Motion Design® construction, which has been developed to support natural movement and turning over during sleep through specially engineered shoulder and arm shaping.
The collaboration reflects TENTIAL’s broader goal of encouraging people to view sleep and physical conditioning as an essential part of daily life rather than a special activity reserved for athletes or wellness enthusiasts.
The BAKUNE series has surpassed 2 million sets sold, equivalent to more than 4 million individual garments sold as of December 2025.
Sales for the Pokémon Sleep collaboration begin on July 1, 2026 while supplies last through the TENTIAL online store, selected TENTIAL retail locations, and participating airport duty-free shops.
Participating TENTIAL retail locations include Sendai PARCO, Toranomon Hills, Marunouchi, Ikebukuro PARCO, Yokohama Minato Mirai, Quartz Shinsaibashi, and Fukuoka Tenjin, while airport availability begins on July 2, 2026 at selected duty-free stores in Haneda and Narita airports.
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