New Valentine’s Themed Pikachu Merch Is Coming to Pokemon Centers
The Pokemon Company has officially announced the release of a new merchandise line titled “Pikachu’s Sweet Delivery.”
This new collection features a collaboration with the confectionery brand Morozoff to celebrate the upcoming Valentine’s season.
This announcement follows the recent reveal of the “Little Daydream” collection, which features Pokémon cuddling with dolls that resemble their evolved forms.
The new “Pikachu’s Sweet Delivery” lineup includes a plush of Pikachu holding a heart-shaped chocolate with sparkling eyes to convey its joy.
Other lifestyle items include a quilted patchwork-style mini tote bag, a multi-use pouch, and a mug with a lid.
The collaboration with Morozoff features the “Storybook Assorted Chocolate,” packaged in a book-shaped box that opens to show Pikachu delivering sweets.
A smaller “Square Tin Assorted Chocolate” option is also available for purchase.
The full lineup of items includes the following:
- Pikachu’s Sweet Delivery Plush: 2,530 yen (approx. $17.50 USD / £13.50 GBP)
- Morozoff Storybook Assorted Chocolate: 2,640 yen (approx. $18.00 USD / £14.00 GBP)
- Morozoff Square Tin Assorted Chocolate: 1,430 yen (approx. $10.00 USD / £7.50 GBP)
- Patchwork-style Mini Tote Bag: 2,750 yen (approx. $19.00 USD / £14.50 GBP)
- Multi Pouch: 2,420 yen (approx. $16.50 USD / £13.00 GBP)
- Lidded Mug: 2,420 yen (approx. $16.50 USD / £13.00 GBP)
Sales will begin at physical Pokémon Center locations across Japan on Saturday, January 17, 2026.
Pre-sales will be available via the Pokémon Center Online store starting at 10:00 JST on Thursday, January 15, 2026.
This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.
