New Pokémon travel accessory range includes an essential Gengar neck pillow

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Japanese travel goods brand “gowell” has launched a new collection of products featuring designs based on the popular Pokémon franchise.

“gowell” is a brand that specializes in creating a wide range of original travel accessories designed to make journeys safer and more comfortable.

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This new collaboration features a lineup of items themed around the popular Ghost and Poison type Pokémon, Gengar, as well as a new design for the series mascot, Pikachu.

The full lineup of new products is as follows:

  • Hooded Neck Pillow – Gengar
    • Price: ¥5,280
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A soft, fleece neck pillow with an attached hood that is designed to look like Gengar’s face, allowing the wearer to “become” the Pokémon while resting. The hood also provides privacy for sleeping during long trips.

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  • Passport Cover – Gengar
    • Price: ¥1,320
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A soft, flexible passport cover designed to protect a passport from scratches and dirt, which comes with a backing card that has a handy packing checklist printed on it.

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  • Suitcase Belt (Gengar or Pikachu)
    • Price: ¥3,080
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A luggage strap to secure a suitcase, available in two different designs: one featuring Gengar in various poses and another featuring a new pattern Pikachu.

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This new collection offers fans a range of cute and practical items that are perfect for any journey.

The new Pokémon travel accessories are being sold at a wide variety of locations.

These include the official gowell online shop, various e-commerce sites like Rakuten and Yahoo! Shopping, physical “gowell select” stores, the official Pokémon Center, Don Quijote stores, and various airport shops.

Pokémon Center Tohoku

The new collection was officially released on Tuesday, the 16th of September, 2025.

This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.

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