My Melody and Kuromi team up with ‘JILL by JILL STUART’ to create cute bag and accessory range

Sanrio characters My Melody and Kuromi are teaming up with the popular fashion brand “JILL by JILL STUART” for their very first collaboration!
My Melody is celebrating her 50th anniversary this year, with Kuromi also marking her 20th anniversary, and to commemorate these special milestones, a collection of adorable and stylish tote bags and charms is on its way.

This exciting partnership between a leading fashion brand and iconic Sanrio characters is bringing fans a range of “grown-up cute” collaborative items.
The lineup features specially designed tote bags and charming plush keychains, each inspired by either My Melody or Kuromi.
Let’s take a look at all of the items available as part of the ‘My Melody and Kuromi x JILL by JILL STUART’ collection!
My Melody x Ribbon Stitch Tote

This collaboration marks the return of the popular Ribbon Stitch Tote!
The design features thoughtful details inspired by My Melody, including a pink brand logo and shoulder strap, as well as a charming all-over print lining.


The standout feature is the adorable depiction of My Melody lounging with her signature large ribbon, making this tote a truly special collaborative piece.


Price: ¥14,300 (tax included, approx. $99.33 USD/£74.76 GBP)


Kuromi x Frill Tote

JILL by JILL STUART’s iconic Frill Tote is getting a mischievous makeover with a Kuromi design!
The tote features a stylish purple color scheme and an all-over print lining showcasing Kuromi’s playful side.


Responding to popular demand, this Frill Tote is the small size and comes with its first-ever shoulder strap.


Carrying Kuromi along is sure to make any outing even more enjoyable!
Price: ¥14,300 (tax included, approx $99.33 USD/£74.76 GBP)


Charm Collection
To perfectly complement the tote bags, adorable plush charms of both My Melody and Kuromi are also part of the collaboration! These special designs feature an embroidered JILL logo and a metal charm, making them unique collaborative keepsakes.
My Melody Charm: ¥4,950 (tax included, approx. $34.38 USD/£25.88 GBP)


Kuromi Charm: ¥4,950 (tax included, approx. $34.38 USD/£25.88 GBP)


Pre-orders are currently being accepted on the official website “mix.tokyo” and at all JILL by JILL STUART store locations.
The full collection will also be available for general sale at all stores starting Thursday, May 15th!
Stock of all items is limited, so you’ll need to place a pre-order as soon as possible or head to a JILL by JILL STUART store as soon as sales begin.
Source: Official Website

This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.