Mermaid themed Sanrio mascots are the cutest new capsule toys

Sanrio Mermaid Swing

Sanrio is set to launch a magical new capsule mascot collection featuring some of their most popular characters.

The new “Sanrio Characters Mermaid Swing Collection,” produced by Bandai, transforms fan-favorite characters into charming mermaid-themed mascots, promising a delightful addition to any collector’s display.

This capsule mascot collection joins the recently released summer themed Sanrio capsule toys, where Hello Kitty and friends can be seen having a fantastic summer vacation.

Sanrio Gashapon
The “Sanrio Everyone’s Vacation Figure Collection” features Hello Kitty and friends on a tropical getaway

Capsule toys, or Gashapon, are highly popular vending machine toys in Japan that offer an exciting element of surprise, as fans receive a randomly dispensed capsule containing a collectible item.

Bandai, a leading Japanese toy and video game company, is a prominent manufacturer of these capsule toys, frequently collaborating with major franchises like Sanrio to create exclusive merchandise.

Gashapon

The collection features five different figures, each depicting a popular Sanrio character transformed into a mermaid, complete with a lustrous pearl finish tail.

Sanrio Mermaid Swing 2

Let’s take a closer look at all the characters available as part of the “Sanrio Mermaid Swing Collection”!

  • My Melody
Sanrio Mermaid Swing 3
  • Pochacco
Sanrio Mermaid Swing 4
  • Kuromi
Sanrio Mermaid Swing 5
  • Cinnamoroll
Sanrio Mermaid Swing 7
  • Tuxedo Sam
Sanrio Mermaid Swing 6

These adorable, mermaid-themed figures will be available at capsule toy vending machines located nationwide across Japan, with each capsule costing 300 yen.

The “Sanrio Characters Mermaid Swing” collection is scheduled to begin rolling out from the fourth week of June 2025.

This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.

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