LACOSTE x Godzilla Returns as Second Collab Collection Revealed
French premium fashion sports brand LACOSTE has announced the second chapter of their wildly popular crossover with Japan’s King of the Monsters.
The “LACOSTE + GODZILLA 2.0” collection is bringing new designs and an expanded clothing lineup to celebrate the grand opening of a brand-new flagship store.
Godzilla is a legendary Japanese media franchise starring a giant, destructive monster that has dominated pop culture cinemas since the 1950s.
Following the massive success of their initial September 2025 wave, LACOSTE is pushing the boundaries of this unique pairing.
This second wave utilizes a sophisticated navy color palette and introduces entirely new character combinations.
Fans can look forward to the “Godzilla Head” motif, fusing the classic crocodile with the famous monster statue located in Shinjuku.
A futuristic “Mechagodzilla” design pits the robotic rival against the reptile, while “Team Godzilla” brings together Mothra, Minilla, and King Ghidorah for an all-star graphic.
These fresh styles coincide with the opening of the LACOSTE Shinjuku store on Saturday, April 25, 2026.
The new two-story location features a massive polo shirt display wall and exclusive art installations.
To commemorate the launch, special models of Godzilla and the Lacoste crocodile will be displayed inside the shop until Thursday, May 21, 2026.
Let’s take a closer look at the exclusive items available only at the new Shinjuku location!
- “Godzilla Head T-Shirt (Black)”
- Price: 15,400 yen (approx. $100 USD / £80 GBP)
This striking dark tee features the fused landmark logo and launches on April 25.
- “Mechagodzilla T-Shirt (Navy)”
- Price: 16,500 yen (approx. $107 USD / £86 GBP)
Available starting April 25, this shirt pits the robotic titan against the brand’s mascot.
- “Godzilla Polo Shirt (Navy/Indigo Blue)”
- Price: 24,200 yen (approx. $157 USD / £126 GBP)
This premium polo drops on May 29 and features a sleek, subtle design.
The following items will launch early at the Shinjuku store on April 25, before hitting other retailers and the Lacoste online shop on Friday, May 29, 2026:
- “Godzilla Head T-Shirt (White / Navy)”
- Price: 15,400 yen (approx. $100 USD / £80 GBP)
A versatile standard tee available in two classic colors.
- “Mechagodzilla T-Shirt (White)”
- Price: 16,500 yen (approx. $107 USD / £86 GBP)
A bright alternative for fans of the mechanical movie monster.
- “Team Godzilla T-Shirt (White / Navy)”
- Price: 16,500 yen (approx. $107 USD / £86 GBP)
This crowded graphic features multiple iconic kaiju joining the fray.
- “Godzilla + Lacoste T-Shirt (White / Navy)”
- Price: 15,400 yen (approx. $100 USD / £80 GBP)
A returning favorite from the first wave showcasing the spiked crocodile.
- “Collaboration Tote Bag (Navy)”
- Price: 14,300 yen (approx. $93 USD / £74 GBP)
A newly introduced accessory perfect for daily use.
- “Collaboration Cap (Navy)”
- Price: 14,300 yen (approx. $93 USD / £74 GBP)
A sporty hat to complete the monster-themed outfit.
- “Collaboration Socks (White / Navy)”
- Price: 3,850 yen (approx. $25 USD / £20 GBP)
Comfortable everyday footwear featuring the unique crossover branding.
Finally, the following items will be available nationwide starting Friday, May 29, 2026:
- “Godzilla Head Polo Shirt (White / Black)”
- Price: 22,000 yen (approx. $143 USD / £114 GBP)
A sophisticated top featuring the Shinjuku-inspired crest.
- “Godzilla + Lacoste Polo Shirt (Navy/Indigo Blue)”
- Price: 24,200 yen (approx. $157 USD / £126 GBP)
The classic spiked crocodile motif applied to LACOSTE’s signature garment.
- “Mechagodzilla Polo Shirt (White / Black)”
- Price: 22,000 yen (approx. $143 USD / £114 GBP)
A subtle nod to the robotic beast on a high-quality polo.
- “Collaboration Sweat Shorts (Navy / Grey)”
- Price: 19,800 yen (approx. $129 USD / £103 GBP)
A brand-new apparel category introduced specifically for this second production wave.
Due to anticipated high demand, purchases at the Shinjuku store will be limited to one piece per specific item type, with a maximum total of five items per customer.
Sales at the store will be handled through a dedicated lottery system to ensure fairness.
To participate, buyers must download and register for the official LACOSTE membership application prior to making their purchases.
Online orders for the new collection can be placed via the Lacoste online shop from May 29, 2026.
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