FamilyMart's New Animal Crossing Collab to Feature Store Exclusive Merch

Japanese convenience store chain FamilyMart has announced a new promotional campaign based on Nintendo’s hit video game Animal Crossing: New Horizons.

The “Animal Crossing: New Horizons Spring Outing Campaign” introduces a massive range of exclusive apparel, cosmetics, and everyday goods to prepare fans for the changing of the seasons.

Animal Crossing: New Horizons took the world by storm by inviting players to cultivate their very own deserted island getaway.

Players of the Nintendo Switch title enjoy a relaxing digital life filled with crafting, fossil hunting, and befriending a colorful cast of anthropomorphic animals.

This new promotional event aims to bring a touch of that charming island magic into the real world through practical daily items.

Three different lines of merchandise will be available for fans to pick up in store, the first of which is a range of FamilyMart exclusive convenience wear and everyday goods:

Towel in Pouch
- Price: 2,290 yen (approx. £12 GBP / $15 USD).

Features a Timmy and Tommy design and can be used in three different ways.

Line Socks
- Price: 600 yen (approx. £3 GBP / $4 USD).

Available in adult sizes, featuring a Tom Nook rubber print on the sole.

Kids Socks
- Price: 600 yen (approx. £3 GBP / $4 USD).

Available in children’s sizes, featuring the same Tom Nook rubber print.

Plush Mascots
- Price: 1,650 yen (approx. £8 GBP / $11 USD) each.

Available in Isabelle, K.K. Slider, and Tom Nook variations.

Memo Pad
- Price: 220 yen (approx. £1 GBP / $1.50 USD).

Features two different designs with 50 pages each.

Paper Bag with Stickers
- Price: 550 yen (approx. £3 GBP / $4 USD).

Includes 60 stickers housed inside a themed paper bag.

Pocket Sticker World
- Price: 660 yen (approx. £3.50 GBP / $4.50 USD).

A foldable sticker set perfect for decorating.

A selection of skincare products from the recently announced Mitea ORGANIC collaboration will also be available to purchase at FamilyMart branches during the campaign:

Cleansing Serum Oil
- Price: 1,848 yen (approx. £10 GBP / $12 USD).

An aroma oil cleanser that easily removes makeup.

Aqua Serum Wash
- Price: 1,188 yen (approx. £6 GBP / $8 USD).

A facial cleanser that clears pores with a fluffy foam.

Whitening Serum Lotion
- Price: 1,991 yen (approx. £10 GBP / $13 USD).

A moisturizing lotion infused with vitamin C.

Repair Milk
- Price: 1,991 yen (approx. £10 GBP / $13 USD).

A highly moisturizing milky lotion.

Intensive Mask C
- Price: 352 yen (approx. £2 GBP / $3 USD).

A concentrated moisturizing sheet mask.

Intensive Mask Green Repair
- Price: 352 yen (approx. £2 GBP / $3 USD).

A soothing sheet mask designed to rescue rough skin.

Mini Size Kit
- Price: 1,650 yen (approx. £9 GBP / $11 USD).

A travel-friendly set including the cleansing oil and repair milk.

Serum Oil Lip Stick
- Price: 995 yen (approx. £5 GBP / $7 USD).

A moisturizing lip color available in six shades.

Aqua Body Mist Cool D
- Price: 1,320 yen (approx. £7 GBP / $9 USD).

A cooling aroma mist for the body and scalp.

Aqua Serum Sheet D
- Price: 539 yen (approx. £3 GBP / $4 USD).

A pack of 10 refreshing body wipes.

Mitea ORGANIC Lip 3-Color & Silicone Lip Case Set
- Price: 5,186 yen (approx. £27 GBP / $34 USD).

This online exclusive bundle features a leaf-shaped carrying case and three lip creams.

Fans can also purchase the following Takarajimasha Mooks featuring functional lifestyle accessories:

Tumbler BOOK (Cherry Blossom / The Roost versions)
- Price: 2,959 yen (approx. £15 GBP / $19 USD).

A reusable cup available in two themed designs.

Leaf Pattern Quilting Large Capacity Pouch BOOK
- Price: 3,520 yen (approx. £18 GBP / $23 USD).

A spacious bag featuring a quilted leaf pattern.

Leaf Pattern Quilting Daily Pouch BOOK
- Price: 3,289 yen (approx. £17 GBP / $21 USD).

A compact bag perfect for everyday use.

Customers using the FamiPay smartphone application can earn stamps by purchasing participating Mitea ORGANIC items to enter a special merchandise lottery.

Collecting three stamps grants shoppers a chance to be one of 30 lucky winners to receive an exclusive cosmetic pouch set.

Fans who purchase digital download cards for the Animal Crossing Nintendo Switch 2 Edition Upgrade Pass or the Happy Home Paradise expansion can also enter a lottery to win a “Dodo Airlines” travel pouch set:

Three specific FamilyMart branches across Tokyo and Osaka will be completely transformed with special wrapping decorations and will offer original stickers to qualifying customers.

Visitors can also use the GPS check-in feature on the Nintendo Store smartphone app at any participating branch to receive a special digital wallpaper.