SuperGroupies announces new Hatsune Miku and KAITO apparel collaboration
Popular Japanese fashion brand SuperGroupies, which is known for its stylish anime, game, and manga-themed apparel, has announced a new collaboration with the virtual singers Hatsune Miku and KAITO.
This is the latest collaboration between the brand and Hatsune Miku, which recently saw the release of a Miku-themed wristwatch.
The new apparel lineup features three items for Hatsune Miku: a 2way tote bag, an outerwear jacket, and a bi-fold wallet.
In addition to the Miku items, a special shoulder bag themed after KAITO is also being released in advance of his 20th-anniversary celebration, which will take place in February of 2026.
A special gift-with-purchase campaign is also being held.
Customers who purchase one of the collaboration items will receive a free, exclusive postcard featuring a new, original illustration of Miku and KAITO wearing the new items, which was drawn by the artist Heiwa.
The full lineup of new items is as follows:
- Hatsune Miku Model – 2way Tote Bag
- Price: ¥19,800 (approx. $134 USD / £107 GBP)
This A4-sized tote bag features Miku’s signature blue-green lines, clear material inspired by her sleeves, and a printed handle.
It is a 2-way design that includes a shoulder strap, making it perfect for both daily use and for carrying event goods.
- Hatsune Miku Model – Outerwear
- Price: ¥25,300 (approx. $171 USD / £137 GBP)
A lightweight jacket featuring Miku’s “01” icon on the chest and patterns on both sleeves.
The inner lining features a bold, blue-green original pattern, and its loose-fitting silhouette makes it a versatile item for spring or autumn.
- Hatsune Miku Model – Bi-fold Wallet
- Price: ¥15,400 (approx. $104 USD / £83 GBP)
A compact, black wallet with an embossed “01” and “HATSUNE MIKU” text, and a blue-green cutwork design.
The interior lining features a SuperGroupies original pattern, and the wallet includes a zippered coin purse and three card pockets.
- KAITO Model – Shoulder Bag
- Price: ¥17,600 (approx. $119 USD / £95 GBP)
A classical-style, blue shoulder bag inspired by KAITO’s mature image.
The bag is accented with gold parts, a specially designed lining and comes with a detachable ribbon scarf, which is designed to look like his signature, flowing muffler.
This new collection offers fans a stylish and sophisticated way to incorporate their favorite virtual singers into their daily fashion.
The new “Hatsune Miku & KAITO” collection is being sold on a made-to-order basis and pre-orders for all four items are currently open on the official SuperGroupies online store.
The pre-order period is scheduled to run until 12:00 PM on Monday, the 10th of November, Japan Standard Time.
All of the items are scheduled to be shipped to customers in late February of 2026.
If you enjoyed this article, you can see more from us directly in your Google feed by adding us as a preferred source.
This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.
