Pokémon Center Announces Adorable New “Little Daydream” Merch Collection
The Pokémon Company has officially announced the launch of an adorable new merchandise series titled “Little Daydream.”
This heartwarming collection is based on the theme of “the daily lives of Pokémon spending time with plush toys given to them by their trainers.”
The artwork features younger Pokémon cuddling with dolls that resemble their evolved forms, such as Pichu with a Pikachu plush and Charmander with a Charizard plush.
The lineup includes a variety of items ranging from standard plush toys and mascots to practical lifestyle goods.
A highlight of the collection is the “Pocket Blanket,” which features a pocket designed to look like a small futon where owners can tuck in their mascots.
Other items include a Quagsire-themed tote as well as a bucket hat and a hoodie that both feature Pichu.
For home decor, fans can purchase a pendulum clock featuring the scout Pokémon Sentret.
The full lineup of items and pricing is as follows:
- Little Daydream Plush (Pichu & Pikachu / Charmander & Charizard / Wooper & Quagsire / Togepi & Togekiss / Munchlax & Snorlax): 3,300 yen each (approx. $23.00 USD / £18.00 GBP)
- Little Daydream Mascot (Pichu & Pikachu / Charmander & Charizard / Wooper & Quagsire): 1,760 yen each (approx. $12.00 USD / £9.60 GBP)
- Little Daydream Fluffy Pouch (Pichu & Pikachu / Munchlax & Snorlax): 2,420 yen each (approx. $16.50 USD / £13.00 GBP)
- Little Daydream Vanity Pouch with Mirror: 3,080 yen (approx. $21.00 USD / £16.80 GBP)
- Little Daydream Selectable Hand Towel (Standard / Goodnight): 660 yen each (approx. $4.50 USD / £3.60 GBP)
- Little Daydream Bucket Hat with Mascot (Pichu): 3,850 yen (approx. $26.00 USD / £21.00 GBP)
- Little Daydream Hoodie with Mascot (Pichu): 7,700 yen (approx. $53.00 USD / £42.00 GBP)
- Little Daydream Pocket Blanket: 3,520 yen (approx. $24.00 USD / £19.00 GBP)
- Little Daydream Mini Clear Pouch Collection: 605 yen (approx. $4.00 USD / £3.30 GBP)
- Little Daydream Tote Bag (Wooper & Quagsire): 3,300 yen (approx. $23.00 USD / £18.00 GBP)
- Little Daydream Tabletop Mini Chest: 1,870 yen (approx. $13.00 USD / £10.00 GBP)
- Little Daydream B6 Ring Notebook: 880 yen (approx. $6.00 USD / £4.80 GBP)
- Little Daydream Acrylic Keychain (Pichu & Wooper / Charmander & Togepi / Munchlax & Snorlax): 770 yen each (approx. $5.30 USD / £4.20 GBP)
- Little Daydream Die-cut Block Sticky Notes: 715 yen (approx. $5.00 USD / £3.90 GBP)
- Little Daydream A4 Clear File 2-Piece Set: 550 yen (approx. $3.80 USD / £3.00 GBP)
- Mechanical Pencil & 2-Color Ballpoint Pen with Mascot (Pichu / Charmander / Wooper): 825 yen each (approx. $5.70 USD / £4.50 GBP)
- Little Daydream Stickers: 550 yen (approx. $3.80 USD / £3.00 GBP)
- Little Daydream Spoon & Mug Set: 2,750 yen (approx. $19.00 USD / £15.00 GBP)
- Pendulum Clock Little Daydream (Sentret): 5,940 yen (approx. $41.00 USD / £32.00 GBP)
Sales will begin on the Pokémon Center Online store on Thursday, January 8, 2026, at 10:00 AM.
The collection will subsequently be available at physical Pokémon Center stores across Japan starting Saturday, January 10, 2026.
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