New My Hero Academia fashion collection reimagines hero costumes as everyday wear
A new fashion collaboration has been announced between the apparel brand “earth music&ecology Japan Label” and the globally popular anime series My Hero Academia.
The new collection features a wide range of apparel and accessories that are designed as homages to the iconic hero costumes of the series’ main characters.
The lineup includes a variety of genderless items that are designed to be easily incorporated into a stylish, everyday wardrobe, offering a subtle way for fans to show their appreciation for the series.
The collection features items based on five different characters, as well as a hoodie inspired by the U.A. High tracksuit.
The full lineup of new items is as follows:
Izuku Midoriya Inspired Items
- Izuku Midoriya Image Hoodie: ¥6,000
- Izuku Midoriya/All Might Image Knit Pullover: ¥4,999
- Izuku Midoriya Image Backpack: ¥6,000
Katsuki Bakugo Inspired Items
- Katsuki Bakugo Image Blouson: ¥7,700
- Katsuki Bakugo Image Knit Pullover: ¥4,999
- Katsuki Bakugo Image Backpack: ¥6,000
Ochaco Uraraka Inspired Items
- Ochaco Uraraka Image Knit Cardigan: ¥6,000
- Ochaco Uraraka Image Earrings: ¥2,189
- Ochaco Uraraka Image Backpack: ¥6,000
Shoto Todoroki Inspired Items
- Shoto Todoroki Image Shirt Jacket: ¥6,999
- Shoto Todoroki Image Knit Pullover: ¥5,489
- Shoto Todoroki Image Backpack: ¥6,000
Shota Aizawa Inspired Items
- Shota Aizawa Image Blouson: ¥7,700
- Shota Aizawa Image Muffler: ¥5,489
- Shota Aizawa Image Necklace: ¥2,189
Other Items
- U.A. High Tracksuit Image Hoodie: ¥6,999
- My Hero Academia Muffler: ¥4,999
The new collection is being sold on a made-to-order, pre-order basis.
Pre-orders for all items began on Friday, the 26th of September, via the “STRIPE CLUB” e-commerce site.
The pre-order period is scheduled to run until the 15th of October, 2025, and the products are scheduled to be shipped between late January and early February 2026.
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