Konami Launches Official Silent Hill f Fragrance Collection

The Silent Hill franchise is expanding its merchandise lineup with a haunting new collection of character-inspired scents.

The “Silent Hill f Fragrance” series features two perfumes based on the key figures from the latest entry in the psychological horror saga.

Silent Hill f is a completely new story set in 1960s Japan, written by the acclaimed visual novel author Ryukishi07.

The game is known for its beautiful yet terrifying imagery involving red spider lilies and a creeping decay that infests a rural Japanese town.

Primaniacs is a specialty store in Ginza that creates sophisticated fragrances based on anime, manga, and video game characters.

For this collaboration, the perfumers have designed scents that reflect the complex inner lives and tragic backstories of the main characters.

The packaging for both bottles features the Red Spider Lily, a flower that symbolizes death and separation in Japanese folklore, tying heavily into the game’s visual themes.

The official product pages include detailed scent descriptions that contain significant story spoilers, presented in the style of Hinako’s sketchbook.

Customers who purchase these perfumes between February 17 and March 9, 2026, will receive a bonus “Sketch-style Notebook Card” featuring the respective character.

Let’s take a look at the two fragrances!

Hinako Fukami

Priced at 7,920 yen (approx. $53 USD / £42 GBP), this scent opens with cool herbal notes of Rosemary and Eucalyptus before transitioning into a sweet White Lily middle note, representing the protagonist’s determination to overcome her pain.

The Fox-Masked Man

Also priced at 7,920 yen (approx. $53 USD / £42 GBP), this mysterious fragrance blends spicy Clove and Smoky Notes with the bewitching sweetness of Sandalwood to evoke a sense of beauty mixed with fear.