Capcom releases new neon-inspired Street Fighter 6 apparel and merch range

Street Fighter merch 1

Capcom has announced a new line of original merchandise for its hit fighting game, Street Fighter 6, which will be sold at its official Capcom Store locations.

The new collection features a “Neon Design” theme, with original artwork that combines the vivid character color palettes with a sharp, black background.

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The new art, created by the illustrator Harawata Chunko, features five popular characters from the game’s roster.

The designs also incorporate elements related to each character, such as their signature special move names, to create an immersive feel.

The product lineup translates this new neon art style onto a variety of fashion items and daily-use goods.

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The collection includes embroidered T-shirts, rubber bands, trading acrylic keyholders, and trading stickers.

For home and office use, the lineup also features a large desk mat and a seven-color, light-up LED character stand.

The full product lineup is as follows:

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  • STREET FIGHTER 6 Neon Design Trading Acrylic Keyholder (5 random varieties): ¥880
  • STREET FIGHTER 6 Neon Design Trading Sticker (5 random varieties): ¥550
  • STREET FIGHTER 6 Neon Design Rubber Band (5 varieties): ¥660 each
  • STREET FIGHTER 6 Neon Design Desk Mat: ¥3,300
  • STREET FIGHTER 6 Neon Design Embroidered T-Shirt (5 varieties, M/L/XL): ¥6,600 each
  • STREET FIGHTER 6 Neon Design LED Light (5 varieties): ¥2,970 each

The new collection will be available for purchase at the Capcom Store TOKYO, OSAKA, and UMEDA locations, as well as the ANNEX and SENDAI stores.

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The in-store release of the collection is scheduled for this Wednesday, the 6th of August, 2025.

An online release is scheduled to follow one week later.

The items will become available for purchase on the “ONLINE PARCO” Capcom Store at 12:00 PM JST on Wednesday, the 13th of August, 2025.

This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.

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