Attack on Titan Reveals First-Look at Huge New Official 17th Anniversary Merch Collection
Bandai has fully revealed a huge new Attack on Titan merchandise collection that is set to arrive during the manga’s 17th anniversary year, with six large figures of some of the series’ most popular characters leading an extensive range of new collectibles.
The “Ichiban Kuji Attack on Titan ~Dedicate Your Hearts~” lottery is built around the Survey Corps and its famous salute, bringing together Eren Yeager, Mikasa Ackerman, Armin Arlert, Erwin Smith, Hange Zoë and Levi Ackerman alongside posters, mini figures, plush charms and other merchandise.
The complete reveal arrives during a major anniversary year for Attack on Titan, with Hajime Isayama’s manga turning 17 on September 9 after originally beginning serialization in Bessatsu Shonen Magazine on the same date in 2009.
September 9 has also now been officially registered as “Attack on Titan Day” in Japan, with the first celebration including commemorative artwork, new merchandise, 99 chapters of the manga becoming free to read for 99 hours and a special livestream featuring several of the anime’s voice actors.
Let’s take a look at the full lineup for the new “Attack on Titan ~Dedicate Your Hearts~” Ichiban Kuji!
- A Prize: Eren Yeager MASTERLISE
A 24.5 cm figure of Eren performing the Survey Corps salute in full uniform.
- B Prize: Mikasa Ackerman MASTERLISE
Mikasa receives a matching 24.5 cm MASTERLISE figure using the same “Dedicate Your Hearts” pose.
- C Prize: Armin Arlert MASTERLISE
Armin joins the group with a 23.5 cm figure designed to be displayed alongside Eren and Mikasa.
- D Prize: Erwin Smith MASTERLISE
The Survey Corps commander stands approximately 26 cm tall, making him the largest of the five saluting character figures.
- E Prize: Hange Zoë MASTERLISE
Hange completes the main figure lineup with a 24.5 cm MASTERLISE recreation of the salute.
- F Prize: KIRARISE Mascot
The first use of the KIRARISE plush style for Attack on Titan includes Eren and Levi designs with large sparkling eyes, with both approximately 10 cm tall and buyers able to choose their preferred character.
- G Prize: Aurora Poster
Eight A3 poster designs use a reflective aurora-style finish, with winners able to choose their preferred artwork.
- H Prize: Chokonokko Figures
Eight randomized 4.5 cm mini figures make up the collection, including Historia Reiss and a Survey Corps horse alongside the character designs.
- I Prize: Rubber Collection
Eight approximately 10 cm rubber coaster designs feature imagery including military emblems, the Walls and Titans, with winners able to select their preferred version.
- J Prize: Sticker Collection
Eight selectable sticker sets bring together multiple designs from across the series, with each set measuring approximately 30 cm.
- Last One Prize: Levi Ackerman ~Humanity’s Strongest Soldier~ MASTERLISE
The approximately 30 cm centerpiece recreates Levi riding his horse during an expedition outside the Walls and can only be obtained by purchasing the final remaining ticket at a participating location.
The same Levi figure will also be offered through the Double Chance Campaign, with 50 additional examples available across the in-store and online versions of the lottery through the end of January 2027.
“Ichiban Kuji Attack on Titan ~Dedicate Your Hearts~” will begin rolling out through Lawson stores, official Ichiban Kuji shops and other participating locations in Japan on October 24, 2026.
Online sales will follow through Ichiban Kuji Online from November 17 at 1:00 PM JST, giving collectors another opportunity to enter after the physical launch.
Each draw is priced at ¥850 (approximately $6 USD / £4 GBP), with every ticket guaranteed to win one of the prizes in the collection.
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