SuperGroupies announces new Hatsune Miku and KAITO apparel collaboration
Popular Japanese fashion brand SuperGroupies, which is known for its stylish anime, game, and manga-themed apparel, has announced a new collaboration with the virtual singers Hatsune Miku and KAITO.
This is the latest collaboration between the brand and Hatsune Miku, which recently saw the release of a Miku-themed wristwatch.
The new apparel lineup features three items for Hatsune Miku: a 2way tote bag, an outerwear jacket, and a bi-fold wallet.
In addition to the Miku items, a special shoulder bag themed after KAITO is also being released in advance of his 20th-anniversary celebration, which will take place in February of 2026.
A special gift-with-purchase campaign is also being held.
Customers who purchase one of the collaboration items will receive a free, exclusive postcard featuring a new, original illustration of Miku and KAITO wearing the new items, which was drawn by the artist Heiwa.
The full lineup of new items is as follows:
- Hatsune Miku Model – 2way Tote Bag
- Price: ¥19,800 (approx. $134 USD / £107 GBP)
This A4-sized tote bag features Miku’s signature blue-green lines, clear material inspired by her sleeves, and a printed handle.
It is a 2-way design that includes a shoulder strap, making it perfect for both daily use and for carrying event goods.
- Hatsune Miku Model – Outerwear
- Price: ¥25,300 (approx. $171 USD / £137 GBP)
A lightweight jacket featuring Miku’s “01” icon on the chest and patterns on both sleeves.
The inner lining features a bold, blue-green original pattern, and its loose-fitting silhouette makes it a versatile item for spring or autumn.
- Hatsune Miku Model – Bi-fold Wallet
- Price: ¥15,400 (approx. $104 USD / £83 GBP)
A compact, black wallet with an embossed “01” and “HATSUNE MIKU” text, and a blue-green cutwork design.
The interior lining features a SuperGroupies original pattern, and the wallet includes a zippered coin purse and three card pockets.
- KAITO Model – Shoulder Bag
- Price: ¥17,600 (approx. $119 USD / £95 GBP)
A classical-style, blue shoulder bag inspired by KAITO’s mature image.
The bag is accented with gold parts, a specially designed lining and comes with a detachable ribbon scarf, which is designed to look like his signature, flowing muffler.
This new collection offers fans a stylish and sophisticated way to incorporate their favorite virtual singers into their daily fashion.
The new “Hatsune Miku & KAITO” collection is being sold on a made-to-order basis and pre-orders for all four items are currently open on the official SuperGroupies online store.
The pre-order period is scheduled to run until 12:00 PM on Monday, the 10th of November, Japan Standard Time.
All of the items are scheduled to be shipped to customers in late February of 2026.
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