Starbucks Japan’s 2025 holiday season begins with new Strawberry Frappuccino

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Starbucks Coffee Japan has officially announced the start of its 2025 holiday season, which is scheduled to begin on Saturday, the 1st of November.

This year’s theme is “JOYFUL MEDLEY – Connecting with JOY.”

Starbucks First Store Japan

The new campaign aims to create a chain of joy that connects people and their feelings, spreading smiles throughout the holiday season.

Headlining the new lineup are two new beverages that are a twist on the “Joyful Medley” tea, a fan-favorite winter blend of black tea, oolong tea, and jasmine tea with an apricot aroma.

Starbucks Coffee SHIBUYA TSUTAYA store scaled

This year’s version has been updated with new notes of Mirabelle plum for a deeper, richer flavor.

The new, limited-time holiday menu is as follows:

New Beverages & Food

  • Strawberry & Joyful Medley Tea Frappuccino®
    • Price (Tall): ¥687 Takeout (approx. $4.65 USD / £3.70 GBP) / ¥700 Dine-in (approx. $4.75 USD / £3.75 GBP)
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A Frappuccino with a Joyful Medley tea base, blended with a strawberry pulp-filled sauce for a “chunky” fruit texture, and topped with whipped cream and freeze-dried strawberries.

  • Strawberry Mousse & Joyful Medley Tea Latte (Hot/Iced)
    • Price (Tall): ¥609 Takeout (approx. $4.10 USD / £3.30 GBP) / ¥620 Dine-in (approx. $4.20 USD / £3.35 GBP)
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A combination of a rich, strongly-brewed Joyful Medley tea latte and a smooth, fluffy strawberry mousse, creating a “melty-sweet” experience.

  • Joyful Cookie Topping
    • Price: ¥54 Takeout (approx. $0.35 USD / £0.30 GBP) / ¥55 Dine-in (approx. $0.40 USD / £0.30 GBP)

A new customization option that allows you to add one of four random, holiday-shaped cookies (ribbon, snowman, bear, or person) to your Frappuccino or any iced, whip-topped drink.

  • Strawberry Cheesecake
    • Price: ¥570 Takeout (approx. $3.85 USD / £3.10 GBP) / ¥580 Dine-in (approx. $3.90 USD / £3.15 GBP)
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A new, festive cheesecake topped with strawberry-flavored whipped cream, a bright red strawberry sauce, and a crumble topping.

Returning Holiday Favorites

  • Gingerbread Latte (Hot/Iced)
    • Price (Tall): ¥579 Takeout (approx. $3.90 USD / £3.10 GBP) / ¥590 Dine-in (approx. $4.00 USD / £3.20 GBP)
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The quintessential Starbucks holiday beverage, with a spicy flavor inspired by gingerbread cookies.

  • Joyful Medley Tea Latte (Hot)
    • Price (Tall): ¥560 Takeout (approx. $3.80 USD / £3.00 GBP) / ¥570 Dine-in (approx. $3.85 USD / £3.05 GBP)
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The classic, returning version of the popular tea latte, made with steamed milk.

  • Starbucks® Teavana Joyful Medley® 12 Bags
    • Price: ¥1,680 (approx. $11.35 USD / £9.05 GBP)
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A take-home box of 12 tea sachets for gifting or enjoying at home.

In addition to the new menu, Starbucks will also be running two major campaigns.

The “Holiday Joyful Town” campaign will be held for Starbucks® Rewards members, allowing them to earn Bonus Stars and other gifts by completing missions.

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The “Be a Santa Donation Program” will also return for its fourth year, a charity initiative that uses donated Stars and a portion of sales to deliver holiday gifts to local children’s cafeterias across Japan.

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The Starbucks holiday season and all associated beverages and food items are scheduled to launch on Saturday, the 1st of November.

This post may contain affiliate links, and Essential Japan may earn a commission if you purchase through them.

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