Pokémon Reveals Adorable New Official Loungewear Collab Collection

Image by James Richardson

Pokémon and Gelato Pique are reuniting for a third collaboration, with a new collection of loungewear and accessories that turns Pokémon evolution into part of the clothing itself.

The range moves from Pichu to Pikachu and Raichu as sizes increase, while Clefairy and Marill also join the collaboration with their own colors, evolution lines and matching accessories.

Gelato Pique is best known for soft loungewear created for relaxing and sleeping at home, with its fluffy “Gelato” and “Baby Moco” fabrics becoming closely associated with the Japanese brand.

Pokémon has already proved a natural fit for that style through two previous collaborations, making this third “Pokémon meets GELATO PIQUE” collection a return to a partnership that has previously leaned heavily into comfortable character-inspired sleepwear.

This time, the cleverest idea is the connection between clothing size and evolution, with Pichu appearing across the smaller children’s designs before Pikachu takes over the women’s range and Raichu represents the larger men’s options.

The idea expands beyond Pikachu’s evolution line through Cleffa, Clefairy and Clefable alongside Azurill, Marill and Azumarill, with all three families appearing together across several of the unisex designs.

The women’s “Pokémon Baby Moco Jacquard Pullover & Long Pants Set,” priced at ¥17,930 (approx. $112 USD / £83 GBP), comes in yellow Pikachu, pink Clefairy and blue Marill versions.

Each set uses large knitted character artwork across Gelato Pique’s soft Baby Moco fabric, turning the three Pokémon into comfortable roomwear without trying to recreate them as full costumes.

The men’s “Pokémon Baby Moco Jacquard Pullover & Long Pants Set,” priced at ¥18,920 (approx. $118 USD / £87 GBP), switches to Raichu in camel and Clefable in gray, continuing the evolution theme into the larger sizing.

The kids’ “Pokémon Baby Moco Jacquard Pullover & Long Pants Set,” priced at ¥13,860 (approx. $87 USD / £64 GBP), brings Pichu into the same knitted range for younger fans.

The unisex “Pokémon Baby Moco Jacquard Shawl Cardigan,” priced at ¥15,950 (approx. $100 USD / £74 GBP), takes the evolution idea even further by placing complete Pokémon families across the back.

Its yellow version features Pichu, Pikachu and Raichu, the pink cardigan uses Cleffa, Clefairy and Clefable, and the blue version brings together Azurill, Marill and Azumarill.

The collection also includes a more playful series of Gelato knit sets that allow fans to dress much more directly like the Pokémon themselves.

The “Pokémon Gelato Pikachu Parka & Shorts Set,” “Pokémon Gelato Clefairy Parka & Shorts Set” and “Pokémon Gelato Marill Parka & Shorts Set” are each priced at ¥18,920 (approx. $118 USD / £87 GBP).

These use three-dimensional ears and other character details across yellow, pink and blue designs, with the Pikachu version specifically recreating a female Pikachu through the heart-shaped end of its tail.

Clefairy’s wings and Marill’s tail are similarly incorporated into the back of their respective outfits, giving each set recognizable character features without relying solely on printed artwork.

The men’s “Pokémon Gelato Raichu Parka & Half Pants Set,” priced at ¥19,690 (approx. $123 USD / £91 GBP), continues the progression from Pikachu with an orange Raichu design.

The kids’ “Pokémon Gelato Pichu Parka & Shorts Set,” priced at ¥15,950 (approx. $100 USD / £74 GBP), and “Pokémon Gelato Pichu Romper” for babies, priced at ¥10,780 (approx. $67 USD / £50 GBP), complete the Pichu side of the collection.

Putting the Pichu, Pikachu and Raichu outfits together creates a full evolution line across baby, kids, women’s and men’s clothing, giving families and couples the option of matching without everyone wearing exactly the same design.

For fans who prefer lighter sleepwear, the unisex “Pokémon One-Point Long-Sleeve T-Shirt & Long Pants Set,” priced at ¥13,970 (approx. $87 USD / £65 GBP), comes in three versions featuring the same Pikachu, Clefairy and Marill evolution families.

The long-sleeve tops keep the character artwork relatively simple, while the matching pants use all-over patterns featuring the Pokémon from each evolution line.

The collaboration also moves beyond clothing with four unisex Gelato hairbands based on Pikachu, Raichu, Clefairy and Marill, each priced at ¥4,290 (approx. $27 USD / £20 GBP) and recreating the Pokémon’s ears in soft three-dimensional form.

Additional accessories include the “Pokémon Hair Claw Clip” at ¥4,840 (approx. $30 USD / £22 GBP), an all-over print pouch at ¥4,950 (approx. $31 USD / £23 GBP) and hand towels at ¥1,650 (approx. $10 USD / £8 GBP), each offered in yellow, pink and blue variations.

The “Pokémon Sleep Baby Moco Pichu Cushion,” priced at ¥9,680 (approx. $61 USD / £45 GBP), finishes the collection with a soft Pichu-shaped design featuring the Pokémon on the front and Gelato Pique branding across the reverse.

The third “Pokémon meets GELATO PIQUE” collection will launch through Gelato Pique stores across Japan on September 9, with online sales beginning at 12:00 PM JST through the Gelato Pique official store, Gelato Pique Homme, USAGI ONLINE and the MASH STORE app.

Some physical stores will require advance reservations for customers visiting on launch day, while purchases are limited to one of each color and size per person while stock remains available.

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