Pokémon Center Releases New Mega Raichu X and Y Plushies

The Pokémon Company has officially released two brand new plushies featuring the powerful Mega Evolutions of Raichu introduced in the hit action RPG Pokémon Legends: Z-A.

The new “Mega Raichu X” and “Mega Raichu Y” plushies bring the impressive new forms of the iconic electric mouse to life in a huggable format.

Pokémon Legends: Z-A is currently available for players to experience on both the Nintendo Switch and the Nintendo Switch 2 console platforms.

The game successfully returns trainers to the Kalos region, focusing entirely on a massive urban redevelopment plan within Lumiose City.

This ambitious in-game project aims to construct a harmonious urban environment where humans and pocket monsters can peacefully coexist.

A major feature of this return to the sixth-generation setting is the long-awaited revival of the Mega Evolution mechanic.

This temporary transformation allows certain creatures to tap into incredible hidden potential during battle, drastically altering their combat stats, typing, and overall appearance.

Trainers exploring the sprawling streets of Lumiose City can utilize these newfound abilities to overcome challenging battles against formidable opponents.

Raichu is the latest classic character to receive these powerful alternate forms, splitting into two separate evolutionary paths depending on the specific Mega Stone held during combat.

The Pokémon Center has faithfully recreated these two exclusive designs as detailed plush toys, offering fans a perfect way to celebrate the in-game additions.

Each plush is carefully crafted to accurately represent the newly introduced models, utilizing premium materials and precise stitching to capture every small detail.

The “Mega Raichu X” plush focuses on physical alterations, most notably featuring a prominently split tail that highlights its raw power.

Alternatively, the “Mega Raichu Y” plush leans into an aggressive aesthetic, characterized by jagged, lightning-like fur extending outward from its temples.

Fans looking to add these items to their collections can purchase the “Mega Raichu X” and the “Mega Raichu Y” plushies for 5,500 yen (approx. $35 USD / £28 GBP) each.

Sales for these new items officially launched through the Pokémon Center Online storefront on Thursday, May 21, 2026.

Physical Pokémon Center locations across Japan subsequently began stocking their shelves with these new releases starting on Saturday, May 23, 2026.

Store management has implemented a strict purchase limit for these highly sought-after releases to ensure a fair distribution among buyers and to prevent scalpers from purchasing the new plushies.