New SEGA x SAINT Mxxxxxx apparel collection features a slick Sonic varsity jacket

Japanese entertainment company SEGA has officially announced its first-ever collaboration collection with the apparel brand SAINT Mxxxxxx (Saint Michael).
SEGA is a legendary entertainment company, known worldwide for its iconic video game franchises and brand image.

The new collection merges the unique aesthetic of SAINT Mxxxxxx with the iconic culture of SEGA.
The designs prominently feature the word “SAINT” written in SEGA’s classic, world-famous official font.

The key color for the collection is “SEGA Blue,” which is synonymous with the SEGA brand image.

To complete the authenticity of the collaboration, the official visuals for the new collection were shot on location at the SEGA headquarters.

The new collection includes a varsity jacket, a cap, and knit caps in three colors.
Here is the full product lineup:
- SG_VARSITY JKT_SAINT SEGA
- Price: 272,800 yen (approx. $1771.86 USD / £1347.16 GBP)
- Color: Blue
- Size: S / M / L / XL / XXL





- SG_CAP_SAINT SEGA
- Price: 31,900 yen (approx. $207.19 USD / £157.52 GBP)
- Color: White
- Size: One Size


- SG_KNIT CAP_SAINT SEGA (White)
- Price: 30,800 yen (approx. $200.05 USD / £152.04 GBP)
- Color: White
- Size: One Size

- SG_KNIT CAP_SAINT SEGA (Blue)
- Price: 30,800 yen (approx. $200.05 USD / £152.04 GBP)
- Color: Blue
- Size: One Size

- SG_KNIT CAP_SAINT SEGA (Black)
- Price: 30,800 yen (approx. $200.05 USD / £152.04 GBP)
- Color: Black
- Size: One Size

The new SEGA x SAINT Mxxxxxx (Saint Michael) collaboration collection was officially launched on November 4.
Orders can now be placed via the online retailer DIVERSE.
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