PUMA x Harry Potter collection goes on sale in Japan

A new range of sportswear inspired by the Harry Potter series is now available in Japan.

This collaboration brings together the “Harry Potter” franchise and the international sportswear brand PUMA.

“Harry Potter” is hugely popular in Japan, with recent collaborations including a new Butterbeer themed drink at coffee chain Tully’s Coffee.

The “PUMA x HARRY POTTER” collection draws inspiration from the “Harry Potter” universe, specifically blending elements of Quidditch, the fictional sport played on broomsticks, with the aesthetic of classic soccer (football) apparel and terrace fashion, a style often associated with soccer/football supporters.

The collaboration reinterprets the team uniforms of Gryffindor and Slytherin, two of the four houses at Hogwarts School of Witchcraft and Wizardry, through a streetwear lens.

Each item in the collection features details inspired by Hogwarts and includes an embroidered Golden Snitch, a significant object in Quidditch, as a unifying design element.

Unisex PUMA x Harry Potter Easy Rider Sneakers

Price: 19,800 yen (tax included)
Color Options: PUMA Black-Chocolate
Product Sizes (Japanese): 23, 24, 25, 26, 27, 28 cm (These sizes generally correspond to US women’s sizes approximately 6 to 11 and US men’s sizes approximately 5 to 10)

Unisex PUMA x Harry Potter Palermo Sneakers

Price: 19,800 yen (tax included)
Color Options: Dark Crimson-Yellow Sizzle
Product Sizes (Japanese): 23, 24, 25, 26, 27, 28 cm

Unisex PUMA x Harry Potter Palermo Sneakers 2

Price: 19,800 yen (tax included)
Color Options: Dark Myrtle-PUMA Black
Product Sizes (Japanese): 23, 24, 25, 26, 27, 28 cm

Unisex PUMA x Harry Potter Relaxed Graphic Hoodie

Price: 10,450 yen each (tax included)
Available Colors: PUMA Black, Dark Crimson, Dark Myrtle
Product Sizes: S, M, L, XL (These are standard adult sizes; specific measurements may vary)

Unisex PUMA x Harry Potter Oversized Short-Sleeved T-Shirt

Price: 6,050 yen each (tax included)
Available Colors: PUMA Black, PUMA White, Yellow Sizzle
Product Sizes: S, M, L, XL

Men’s PUMA x Harry Potter T7 Track Jacket

Price: 14,850 yen (tax included)
Color Options: PUMA Black
Product Sizes: M, L, XL

Men’s PUMA x Harry Potter Relaxed Track Pants

Price: 13,200 yen (tax included)
Color Options: PUMA Black
Product Sizes: M, L

Unisex PUMA x Harry Potter Relaxed FO Tops

Price: 8,800 yen each (tax included)
Available Colors: Dark Crimson, Dark Myrtle
Product Sizes: S, M, L, XL

Women’s PUMA x Harry Potter Short-Sleeved Polo Shirt

Price: 6,050 yen each (tax included)
Available Colors: Dark Crimson, Dark Myrtle
Product Sizes: S, M, L, XL

Unisex PUMA x Harry Potter Dad Cap

Price: 8,690 yen (tax included)
Color Options: PUMA Black

Unisex PUMA x Harry Potter Crossbody Bag 2L

Price: 15,400 yen (tax included)
Color Options: PUMA Black

The collection will be available through PUMA.com, PUMA flagship stores, and selected PUMA retailers, including the INFOLENS GEEK SHOP online store and at the INFOLENS GEEK SHOP store within the Ikebukuro PARCO department store from Thursday, March 27th at 11:00 Japan Standard Time (JST).

INFOLENS GEEK SHOP is a retail outlet specializing in officially licensed merchandise from popular global entertainment franchises.

The shop offers a curated selection of approximately 300 different types of goods, which are available for purchase online within Japan.

The physical store location within Ikebukuro PARCO opened in March 2023 and is described as one of the largest specialty stores for pop culture merchandise in Japan.

Source: PR Times