LUSH x Sanrio collection launches in Japan
The natural cosmetics retailer LUSH has announced their exciting collaboration with Sanrio is coming to Japan.
Sanrio is the home of iconic characters such as Hello Kitty and My Melody, and they’ve partnered with LUSH to a launch limited-edition range of bath goods.
The new range is called “Lush × Hello Kitty And Friends” and combines LUSH’s commitment to handmade, ethical products, with the kawaii charm of Sanrio’s characters.
The highly anticipated collection has already launched in LUSH’s UK and Ireland stores and will be coming to Japan in a matter of days.
The collection aims to create the “sweetest bath time in LUSH history” promising a delightful sensory experience that combines LUSH’s signature fragrant and colorful bath products with the aesthetics of Sanrio’s characters.
This special release will feature a delightful array of bath items shaped like some of Sanrio’s most popular characters, including Hello Kitty, the sweet My Melody, the fluffy Cinnamoroll, and the mischievous Kuromi.
Let’s take a look at each of the items that will be available from this new collaboration!
Hello Kitty Bath Bomb
Experience a bath as iconic as Hello Kitty’s red bow, crafted with rich, melting illipe butter.
Escape your to-do list in a creamy, sugary soak, complete with a sweet bath melt bow.
My Melody Bath Bomb
My Melody’s iconic pink hood transforms the water into a beautiful pink hue, while the fantastic aroma of American Cream unfolds, whisking you away to a whimsical world of cloud-milkshakes.
Cinnamoroll Bath Bomb
Watch as the water transforms into a dreamy baby blue, sparkling with delicate shimmer, like floating on clouds.
The delightful blend of sweet, fruity almond essential oil and cosy vanilla absolute creates an aroma so comforting, it’ll lift your spirits.
And that final touch? A dash of cinnamon leaf oil for a truly irresistible cinnamon bun warmth!
Kuromi Bath Bomb
This bath bomb transforms your tub into soft pink waters with captivating rainbow black lustre.
Enjoy the bright cherry scent, deepened by sweet benzoin resinoid and almond essential oil.
Milk Bottle Bubble Bar
Hello Kitty’s iconic milk bottle is packed with bubbly fun.
Crumble it under running water to release soft, fluffy bubbles and a swirl of shimmering lustre.
The sweet almond and cocoa absolute scent, plus skin-softening cornstarch, will make your bath a truly delightful treat.
Friendship Cake Soap
Handmade like a little cake, this tangerine and orange oil soap smells amazing, almost as good as Mama’s apple pie!
Plus, with murumuru butter and organic agave syrup, your skin will be super soft and hydrated.
Hello Kitty And Friends Shower Gel
Straight from Hello Kitty’s heart comes the sweet excitement of the fair, wrapped in the comforting scent of fresh laundry.
A perfectly smooth and clean fusion of Snow Fairy’s enchantment and Milky Bath’s gentleness.
Hello Kitty And Friends Perfume
Discover Hello Kitty’s recipe for sweetness and kindness: a delicate blend where the sweet scent of candy floss is combined with a touch of patchouli oil and sweet orange.
The collection will soon be available in Japan at all 78 LUSH stores across the country, as well as through the official LUSH online store, starting from Thursday, April 24, 2025.
Early access is available for dedicated fans as the LUSH official app will host a pre-sale event for the “Lush × Hello Kitty And Friends” collection starting on Wednesday, April 23rd.
This will provide app users with the first opportunity to acquire these limited-edition bath treats before their wider release.
Source: Official Website
Images: © LUSH JAPAN LLC, Sanrio
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