Hello Kitty and ANNA SUI unveil spring/summer 2025 collaboration collection

Sanrio’s iconic character Hello Kitty is joining forces with the fashion brand ANNA SUI to launch a limited-edition spring/summer collaboration collection for 2025.

This unique pairing sees the iconic cuteness of Hello Kitty joined with ANNA SUI’s signature blend of gothic romance and elegance, creating a range of stylish accessories that are sure to appeal to fans of both brands.

Motifs from both brands such as ANNA SUI’s signature butterflies and Hello Kitty’s iconic silhouette, are incorporated throughout the collection to create a visually striking and collectible range of accessories.

Let’s have a look at the five items that make up this new collection!

Smartphone Strap

This eye-catching accessory features a large butterfly tag designed to attach to smartphone cases.

The beaded portion of the strap is also detachable, allowing it to be used as a short hand strap.

iPhone 15/14/13 Case

This iPhone case features a bold black, purple and white Hello Kitty design, making a statement while protecting your device.

The case, which is compatible with iPhone 15, 14, and 13 models only, is designed to complement the smartphone strap to create a cohesive and stylish look when they are used together.

Shoulder Bag

This conveniently sized shoulder bag is ideal for short trips, shopping excursions, or as a small travel bag.

It comes with an adjustable length strap which allows it to be worn as a shoulder bag or cross body bag.

Tote Bag

This spacious tote bag is sized to accommodate A4 documents and is perfect for everyday use.

It features a charming butterfly charm on one of the handles which adds a touch of ANNA SUI’s signature style.

Smartphone Shoulder Bag

This functional smartphone shoulder bag is sized to fit a range of standard smartphones.

It also features a card pocket on the back to provide convenient storage for essential items.

The collaboration represents a unique opportunity for fans of both Hello Kitty and ANNA SUI to acquire exclusive, limited-edition items that combine the best of both brands.

The “ANNA SUI x HELLO KITTY” collection will be available at select department stores in Japan, the Kuipo online shop, and other participating retailers.

The collection will go on sale in Japan from Wednesday, April 16th 2025.

Source: Official Website