"Chillax" with new sodas from Starbucks Japan

Starbucks Japan is set to launch a new range of drinks that encourages customers to “chillax” this summer.

The new “Chillax Soda” soda range will start with the introduction of two refreshing flavors: “Chillax Soda Strawberry” and “Chillax Soda Yuzu Citrus”.

The “Chillax Soda” line is conceived as a “fragrant soda that makes you feel lighter” offering a unique combination of luxurious fruit pulp, invigorating citrus aromas, and lively carbonation.

Starbucks hope that customers find the new sodas refreshing

Starbucks aims to provide a beverage that not only quenches thirst but also delivers a sense of comfort and relaxation with every sip.

The company suggests that these new sodas are ideal for unwinding during evening hours or as a refreshing break at any time of day, perfectly aligning with the upcoming warmer season.

To commemorate the launch of “Chillax Soda,” Starbucks Japan has produced a special promotional video featuring popular actress Neru Nagahama.

Known for her natural charm, Nagahama is depicted relaxing with a “Chillax Soda” in hand, showcasing the drink’s intended effect of creating a feeling of ease and refreshment.

A new promotional video has been released to advertise the new soda range

A key element of the “Chillax Soda” is the specially developed “green citrus aroma”, a delicate fragrance designed to gently unfold with each sip, imparting a feeling of lightness and well-being.

This unique aroma is a carefully crafted blend of over ten different aromatic components, including citrus notes from lemon, lime, and grapefruit, complemented by the subtle sweetness of pear and the refreshing undertones of various herbs.

This intricate combination aims to provide a pleasant and lingering aftertaste, encouraging a slow and mindful enjoyment of the drink.

Starbucks has also paid close attention to the visual appeal of the “Chillax Soda,” opting for a slightly yellowish hue in the soda itself to evoke a sense of natural refreshment.

The new soda range will launch with Strawberry and Yuzu flavors

Unlike beverages intended for quick consumption, the “Chillax Soda” is designed to be savored slowly, allowing the drinker to fully appreciate the interplay of aromas and flavors.

Throughout the summer promotion period, Starbucks plans to introduce additional fruit-based flavors within the “Chillax Soda” range.

The initial launch featuring the “Chillax Soda Strawberry” and “Chillax Soda Yuzu Citrus” drinks will take place at Starbucks stores nationwide across Japan on Friday, April 25th 2025.

The new Chillax Soda range will soon be available at the majority of Starbucks stores in Japan

The “Chillax Soda Strawberry” offers a luxurious blend of sweet and tart strawberry pulp sauce and jelly, combined with the invigorating fizz of carbonation and Starbucks’ original green citrus flavored syrup.

The “Chillax Soda Yuzu Citrus” features the distinctive zest of yuzu peel, the tangy notes of grapefruit, and the sweet aroma of orange, all enhanced by the stimulating sensation of carbonation.

As a final touch, both the “Chillax Soda Strawberry” and “Chillax Soda Yuzu Citrus” are garnished with semi-dried lemon slices.

These slices not only contribute to the drinks’ fresh and vibrant appearance but also offer a juicy element that can be enjoyed as a light snack.

Source: Official Website