NiziU pop up shops to open across Japan will include Tokyo exclusive cafe

Last Updated on April 11, 2025

Girl group NiziU will be taking over a popular Tokyo department store and opening two other locations of pop up shops for the NiziUniverse campaign which begins on April 25th.

NiziU are a Japanese girl group formed in 2020 by JYP Entertainment and Sony Music Entertainment Japan through the reality-survival program Nizi Project.

The pop up stores will be held in Tokyo, Osaka and Nagoya, with an exclusive cafe stand opening in the Tokyo location for the duration of the event.

Not only will the pop up shops be selling a range of official merchandise, customers can enjoy the sound of NiziU tracks while they shop and there will also be photo opportunities for visitors.

Exclusive giveaways will take place during the campaign giving shoppers the chance to win special prizes.

Merchandise

A wide variety of goods will be on sale, including apparel, keychains, plushies and more.

Pop up Cafe

A limited time cafe stand will take place at the Tokyo venue during the event.

The cafe will be selling an original collaboration menu designed around the members and for each menu item ordered customers will receive a card-shaped sticker (selected at random from 9 types).

(Designs and menu are yet to be confirmed)

Lottery

Customers who spend over 3,000 yen at the Tokyo and Osaka pop up shops will be entered into a lottery with the chance to win one of the following prizes:

• A solo photo with a handwritten signature of the member of your choice (total of 9 winners)
• A solo fan with a handwritten signature of chosen group member (total of 9 winners)

Customers can enter the prize draw from Friday, April 25th to Sunday, May 11th by submitting a receipt image and the required information from the application special page.

From May 3rd to May 11th a giveaway will take place via social media where individuals can enter by following SHIBUYA109 Official X and reposting the relevant post.

A total of 10 people will be selected by lottery to receive a poster autographed by all the members:

• SHIBUYA109 Shibuya store posters autographed by all members (5 winners)
• SHIBUYA109 Abeno store posters autographed by all members, 5 winners in total

Participating Venues

Tokyo

• SHIBUYA109 Shibuya store, 2 Chome-29-1 Dogenzaka, Shibuya, Tokyo 150-0043, Japan
• Cafe, pop up shop & giveaways

Osaka

• SHIBUYA109 Abeno Store, Abeno Q’s Mall 2nd floor, 1-6-1 Abeno-suji, Abeno-ku, Osaka City, Osaka Prefecture　
• Pop up shop & giveaways　　　

Nagoya

• Kintetsu Passe 4th and 7th floors, 1-2-2 Meieki, Nakamura-ku, Nagoya, Aichi Prefecture
• Pop up shop only

Event Details